UX Designer

Conduct customer and stakeholder research, analyze website and webshop behavior, and use findings to identify and prioritize usability improvements. Create and test accessible designs in Figma, collaborate with development and business teams on implementation, and measure outcomes after launch.

Responsibilities

• Plan, conduct and evaluate interviews with dental practice and laboratory customers as well as internal stakeholders
• Develop personas, customer journeys and usage scenarios to guide design decisions
• Analyze customer behaviour on the webshop and website using Contentsquare and Hotjar (heatmaps, session recordings, funnel analysis)
• Identify usability barriers and opportunities, then recommend and prioritise practical improvements
• Design, coordinate and evaluate A/B tests to assess the effectiveness of proposed changes
• Create wireframes, clickable prototypes and interface designs in Figma and maintain a consistent design system
• Promote accessibility and a user‑friendly experience across devices and touchpoints
• Partner with Development, E‑Commerce and Marketing to implement concepts in Shopware, verify delivered designs and measure outcomes after launch
• Present research findings and design concepts clearly and help embed UX thinking across the organisation

Requirements

• Degree in Interaction Design, Communication Design, Media Informatics, Human‑Computer Interaction or comparable qualification
• Minimum three years of professional UX design experience, preferably in e‑commerce or B2B
• Proficient use of Figma for wireframes, interactive prototypes and UI design
• Experience with behavioral analytics tools such as Contentsquare and/or Hotjar
• Practical experience conducting user interviews and usability tests
• Knowledge of Shopware or a comparable e‑commerce platform is an advantage
• Strong portfolio demonstrating research‑informed design process and outcomes
• Structured, independent and dependable work approach
• Excellent communication skills and ability to explain and support design decisions
• Very good German and good English language skills

Benefits

• Ownership of UX for webshop and website with direct reporting to Head of E‑Commerce
• Existing tools, development partnerships, research, projects and design system to contribute from day one
• Close work with specialised B2B customer base and connection to sales and customer service teams
• Clear two‑year assignment with substantial creative responsibility
• Flexible working hours and mobile working options
• Choice of full‑time or part‑time employment (starting at 50%)
• Attractive, performance‑based compensation
• Short decision‑making paths and flat hierarchies of a medium‑sized business
• Equal opportunity commitment

Key Skills