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Product Designer, Content Foundations - Instagram Design Systems
Instagram 🇺🇸 New York, New York, United States of America
Own and maintain Instagram’s content standards, including voice, tone, naming, terminology, information architecture, and reusable content patterns, while keeping human-facing and AI-readable references aligned. Establish quality criteria and evaluation methods for AI-generated content, and educate and support teams in applying content standards across the organization.
Responsibilities
- Own and maintain Instagram’s content standards, including voice, tone, naming, terminology, information architecture, and reusable content patterns, while keeping human-facing and AI-readable references aligned. Establish quality criteria and evaluation methods for AI-generated content, and educate and support teams in applying content standards across the organization.
Requirements
- Requires a bachelor’s degree in a related field and 8+ years of content design, product design, or UX writing experience with organization-level systems impact. Candidates should have experience owning product voice and tone at scale, creating and driving adoption of content standards, and working with AI-powered products or structured reference material; AI workflow, enablement, responsible AI, and quality measurement experience are preferred.
Benefits
- Bonus
- Equity
- Benefits
Key Skills
About Instagram
More than one billion people around the world use Instagram, and we’re proud to be bringing them closer to the people and things they love. Instagram inspires people to see the world differently, discover new interests, and express themselves. Since launching in 2010, our community has grown at a rapid pace. Our teams are growing fast, too, and we’re looking for talent across engineering, product management, design, research, analytics, technical program management, operations, and more. In addition to our headquarters in Menlo Park, we have thriving offices in New York City and San Francisco where teams are doing impactful work every day.
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