Marketing Web Designer

Design and art-direct high-converting landing pages, marketing websites, campaign experiences, and visual assets, translating briefs and copy into polished visual directions. Create production-ready Figma designs, collaborate with marketing, copywriting, and development teams through launch, and iterate on designs using performance data, testing, and feedback.

Responsibilities

• Design high‑converting landing pages and marketing websites
• Translate briefs, copy, and offers into complete visual directions
• Create and art‑direct hero imagery, product visuals, and custom assets
• Produce production‑ready designs in Figma and collaborate with developers
• Utilize AI image generation tools to enhance visual assets
• Apply visual hierarchy, web usability, and conversion best practices
• Develop and test multiple visual variations, iterating based on A/B results
• Collaborate closely with marketing, copywriting, and development from concept to launch
• Maintain a fast pace while upholding a high visual standard

Requirements

• 5+ years professional web, digital, or marketing design experience
• Proven track record designing landing pages and marketing sites for DTC/B2C brands
• Exceptional visual taste with strong skills in imagery, composition, typography, and layout
• Portfolio showcasing relevant landing pages and websites
• Hands‑on ability to create or art‑direct visual assets
• Experience designing for conversion and iterating based on performance data
• Expert proficiency in Figma and Adobe Creative Suite
• Strong experience using AI image generation tools
• Understanding of web hierarchy, usability, and conversion principles
• Excellent English communication and knowledge of U.S. consumer marketing

Key Skills