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Maintain and evolve LIT’s visual identity, ensuring brand consistency while creating design systems, templates, and guidelines. Produce performance advertising creatives, social media content, decks, website assets, and marketing collateral, collaborating with marketing to improve creative performance.
Responsibilities
- Maintain and evolve the company’s visual identity across all platforms
- Develop design systems, templates, and brand guidelines
- Create high‑converting creatives for Meta, Google, and LinkedIn ads
- Design landing page visuals and campaign graphics
- Produce Instagram carousels, reels covers, LinkedIn creatives, and YouTube thumbnails
- Support content storytelling with strong visual communication
- Design high‑impact program and pitch decks
- Create website banners, landing page assets, lead magnets, and event collateral
Requirements
- 1‑3 years of graphic design experience
- Strong portfolio showcasing brand and performance work
- Proficiency in Adobe Creative Suite and Figma
- Ability to work in a fast‑paced startup environment
- Strong ownership and attention to detail
Key Skills
Adobe Photoshop Adobe Illustrator Adobe InDesign Adobe Creative Suite Figma Brand identity development Design systems Typography Layout design Digital ad creation Social media graphic design Landing page visual design Presentation design Attention to detail Fast‑pace startup adaptability Collaboration with marketing teams Performance‑driven design Creative storytelling
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