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Senior Brand Design Manager

Henkel Group 🇨🇳 Pudong, Shanghai, China

Full-time Senior

Develop category strategies and a five-year pipeline to drive brand growth in the China market. Lead the end-to-end New Product Development (NPD) process from conceptualization and validation to launch tracking and brand playbook creation.

Responsibilities

  • Develop category strategies and a five-year pipeline to drive brand growth in the China market. Lead the end-to-end New Product Development (NPD) process from conceptualization and validation to launch tracking and brand playbook creation.

Requirements

  • Requires at least 5 years of FMCG marketing experience with a mandatory background in New Product Development and beauty industry insights. A bachelor's degree and fluency in both English and Chinese are required.

Benefits

  • Flexible Work Scheme
  • Hybrid Work Model
  • Work From Anywhere Policy
  • International Growth Opportunities
  • Health And Preventive Care Programs
  • Gender-neutral Parental Leave
  • Employee Share Plan
  • Group Insurance Scheme
  • Annual Physical Examination
  • Flexible Benefits For Dependents
  • Company Products Discount

Key Skills

Brand Design New Product Development Marketing Experience FMCG Marketing Beauty Industry Insights English Language Chinese Language

About Henkel Group

Henkel operates worldwide with leading innovations, brands and technologies in two business areas: Adhesive Technologies and Consumer Brands. Founded in 1876, Henkel looks back on more than 145 years of success. The company holds leading positions with its two business units in both industrial and consumer businesses thanks to strong brands, innovations and technologies such as Persil, Schwarzkopf and Loctite. Henkel, headquartered in Düsseldorf / Germany, counts among the most internationally aligned German-based companies in the global marketplace. Our company purpose expresses what unites us all at Henkel: Pioneers at heart for the good of generations. We are a diverse team of about 47,000 colleagues worldwide, striving to enrich and improve life every day through our products, services, and solutions. Our Purpose is built from our roots and carries a long-standing legacy of innovation, responsibility, and sustainability into the future. Our shared values and Leadership Commitment

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