Marketing & Design Manager

The Marketing & Design Manager leads marketing and creative production efforts for Opening Nights at Florida State University. This includes developing marketing strategies, managing campaigns, and designing promotional materials.

Responsibilities

• Develop and execute marketing plans for Opening Nights, focusing on strategies that increase ticket sales and audience growth
• Plan and manage multi-channel campaigns—digital ads, social media, email, media partnerships, and traditional advertising
• Analyze campaign and audience data to optimize strategies and maximize revenue
• Implement initiatives to expand and diversify audiences; coordinate with artists, press, and partners on promotions
• Design and produce marketing materials, ensuring brand consistency across all platforms
• Supervise part-time marketing staff and oversee their tasks
• Coordinate with vendors and manage production schedules and quality control for marketing assets
• Assist with budgeting, review expenditures, and oversee vendor payments
• Capture event photography and manage a library of visual content for marketing purposes

Requirements

• Bachelor's degree and four years experience related to media, communications, and/or marketing services
• Combination of post high school education and experience equal to eight years

Benefits

• Robust Total Rewards package
• Compensation, Benefits, Wellness, Recognition, and Employee Development programs

Key Skills