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Create visual brand concepts, packaging, and digital assets for a diverse portfolio of beauty, wellness, and pet care products. Utilize AI tools to explore creative concepts, develop prompts, and maintain brand consistency across all marketing materials.
Responsibilities
- Create visual brand concepts for beauty, skincare, hair care, body care, wellness, personal care, and pet care products
- Support packaging design, label layouts, product mockups, product presentations, and product development materials
- Design ecommerce graphics, social media assets, digital content, advertising creatives, and launch materials
- Use AI tools such as ChatGPT, Claude, Midjourney, Adobe Firefly, Canva AI, or similar platforms to explore product visuals, lifestyle imagery, content ideas, creative concepts, and design variations
- Develop and refine AI prompts to support visual concepting, product development, brand direction, and creative production
- Support multiple brands and product categories across a large consumer product portfolio
- Maintain consistency across brand assets, packaging, ecommerce content, and marketing materials
- Collaborate with internal team members to turn product ideas, brand direction, and marketing needs into clear visual assets
- Take feedback and apply revisions quickly while maintaining strong attention to detail
- Stay current with beauty, ecommerce, fashion, wellness, social media, packaging, and consumer product trends
Requirements
- Bachelor’s degree in Marketing, Business Administration, Communications, or a related field
- 3+ years of experience in marketing project management within a fast-paced, technology-driven or agency environment
- Excellent client-facing communication skills, with the ability to translate marketing strategy into clear action plans
- Committed to delivering measurable results and high client satisfaction
- Strong visual taste and interest in beauty, fashion, skincare, hair care, wellness, ecommerce, branding, or consumer products
- Interest in using AI tools such as ChatGPT, Claude, Midjourney, Adobe Firefly, Canva AI, or other creative AI tools
- Portfolio, coursework, internship work, freelance projects, student work, or personal creative projects showing design ability
Key Skills
About Alfafam
Our areas of specialization include Operations, Project Management, Product Management, Process Management, HR Management, and Digital Marketing Management. Our dedicated professionals ensure seamless project execution for both short-term and long-term engagements.
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