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Roark Sr. Graphic Designer
Olukai-kaenon-melin-roark 🇺🇸 Irvine, California, United States of America
Develop and execute digital-first creative assets across social media, email, and e-commerce platforms to maintain brand consistency. Collaborate with creative leadership and marketing teams to translate brand strategy into compelling visual storytelling and seasonal campaigns.
Responsibilities
- Design digital-first creative across social media paid advertising, email campaigns, landing pages, e-commerce assets, and social media
- Collaborate with the Art Director to develop seasonal campaign and hero franchise product concepts and execute them with precision and brand consistency
- Translate brand strategy and creative briefs into compelling, on-brand visual work
- Partner with the marketing and merchandising teams to support product launches, promotions, and storytelling moments
- Maintain and evolve Roark's visual identity across all digital touchpoints
- Create motion graphics and animated assets for social and paid channels
- Manage multiple projects simultaneously, hitting deadlines without compromising quality
- Re-coloring and sizing of photography both product and lifestyle following the specs of different platforms
- Organization of final assets for distribution to brand partners
- Organization of all photo and video assets
- Stay current on design trends, digital platform specs, and emerging creative formats
- Contribute ideas in creative reviews and bring a strong point of view to the table
Requirements
- 5+ years of graphic design experience, with a strong focus on digital
- Bachelor Degree in related field preferred
- An outstanding portfolio showcasing digital design work — social content, campaigns, web, email, and/or ads
- Expert-level proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and Figma
- Ability to produce photoshoots following a brief and company goals
- Ability to shoot both product and lifestyle photos a plus
- Experience with motion design and animation (After Effects a plus)
- Ability to work at a rapid pace delivering 5+ emails, ad sets and site updates weekly
- Solid understanding of digital platform specs and best practices (Meta, TikTok, YouTube, email, etc.)
- Ability to work within a brand system while still bringing fresh, creative thinking
- Strong communication skills and a collaborative spirit — you give and receive feedback well
- Highly organized, self-directed, and comfortable managing a high volume of work
- A genuine passion for the outdoors, travel, surf, or adventure culture — you understand the Roark customer because you are one (or at least aspire to be)
Benefits
- Complimentary chef prepared breakfast and lunch provided Monday - Thursday
- Generous product gift program and all brand discounts
- Company bonus program
- 5 year and 10 year Milestone Anniversary travel gifts
- Medical, Dental, Vision insurance in accordance with plan guidelines
- Company paid life insurance in accordance with plan guidelines
- 401k with employer match in accordance with plan guidelines
- 15 Days of PTO accrued annually, plus one additional day of PTO every year on your anniversary, and 3 Floating Holidays per year
- Paid beach and giveback days, bi-annual team building events and other in-person celebrations
- Work with talented and great people who share a love of Roark
- Dog friendly office
Key Skills
About Olukai-kaenon-melin-roark
OluKai, part of the Archipelago Portfolio of Brands, is a sought after lifestyle brand that believes everyone, no matter where they are, can live Aloha. OluKai products feature thoughtful design elements and handcrafted details inspired by the ocean lifestyle. We are committed to partnering with best-of-class retailers with whom we share an unwavering pursuit of delivering excellent consumer experiences. OluKai's spirit is shared by others through the Ama OluKai Foundation, a 501(c)(3) created to formalize the company’s giveback initiatives. Every OluKai sold supports Ama OluKai Foundation’s mission in Hawai‘i. For more information visit www.OluKai.com or #AnywhereAloha. As a member of our family, you will experience our unique culture and outstanding total rewards package, here are just a few of our perks: intellectually challenging problems to solve in a casual work environment, regular beach days, onsite wellness program, fresh gourmet breakfast and lunch prepared by our in house C
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