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Senior Product Designer, Growth - (12 Month Mat Cover)
Petlabco. 🇬🇧 City of London, London, United Kingdom
Design and optimize high-converting acquisition experiences, including landing pages and quiz funnels, to drive business growth. Collaborate with Growth and Marketing teams to iterate on designs based on performance data and user insights.
Responsibilities
- Design high-converting landing pages, advertorials, quiz funnels and acquisition experiences across paid marketing channels
- Create customer-centric journeys that improve conversion rate, AOV and subscription uptake
- Translate customer insights and performance data into effective digital experiences
- Apply UX best practice, CRO principles and user psychology to improve acquisition journeys
- Partner with the Growth team to rapidly test, learn and iterate on design concepts
- Use analytics, heatmaps, session recordings and experimentation insights to identify friction points and opportunities
Requirements
- Proven experience designing high-performing landing pages and acquisition funnels within a D2C, B2C, ecommerce or subscription-based business
- A strong portfolio showcasing conversion-focused UX/UI work with measurable business impact
- Experience working closely with Growth, Paid Media or Performance Marketing teams
- Strong understanding of CRO principles, user psychology and responsive web design
- Experience balancing longer-term strategic projects with fast-paced optimisation work
- A systems-minded approach, with experience creating scalable design solutions across products, campaigns or test variants
- Proficiency in Figma and experience working with component libraries
Benefits
- Private Health Care through Vitality
- Generous Annual Leave - 28 days + public and bank holidays
- Help@Hand – Employee Assistance Programme
- Royal London Pension Scheme – We offer a workplace pension scheme with one of the UK’s leading providers of group pensions
- Enhanced Maternity / Paternity / Adoption Leave
- Nursery Salary Sacrifice Scheme
- Generous Learning and development budget
- Puppy Therapy – working in partnership with Paws in Work to provide a boost of oxytocin once a year
- Free breakfast, fruits and snacks – refuel and revitalise with free munchies in the office
- Working Environment – dogs are welcome!
- Life Assurance – In the event of your death, while employed by us, your chosen beneficiaries will be provided with a tax-free lump sum equivalent of four times your basic salary
- Discount Vouchers & Gym Memberships – get discounts at a whole range of retailers and gym memberships through our provider, WellHub
- Electric Vehicle Scheme – Employees sacrifice salary in return for a new electric car, typically saving 30-40% of costs through income and tax and national insurance
- Give Back Day – An extra day off in the year to volunteer plus a £50 contribution to your chosen charity
- Health Cash Benefit – We offer the bronze package with enables you to claim a certain amount of cashback when you pay for something that is health related
Key Skills
About Petlabco.
PetLab Co. is a professional community of animal lovers that uses scientific research to guide our product development. We provide everything from vitamin supplements and grooming products, to general expert advice – all aimed at maximising the health and well-being of every pet. At PetLab Co., we grew frustrated with the market of cheaply produced and ineffective dog supplements and, as humans, we can personally bear the pain of low quality products, but dog’s can’t trial-and-error like we do. So, where pets are concerned, we dedicate ourselves to rigorous research and total transparency which allows our customers to rely on us, worry free. For this reason, we live, breathe and operate with 100% belief that anything consumed by our dogs & cats should be safe, natural and effective... That’s why we NEVER cut corners. Check out our careers page: https://apply.workable.com/petlab-co/
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