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Principal Product Designer, AI Experiences

Expedia 🇺🇸 San Jose, California, United States of America

Hybrid $208,000 - $387,000 Full-time Principal

Lead the visual and UI strategy for AI-powered travel experiences, creating high-fidelity prototypes and intuitive interface patterns. You will evolve the design system to support agentic and conversational AI while ensuring trust and clarity for travelers.

Responsibilities

  • Translate strategic vision into high-impact visual stories and prototypes
  • Lead through making, applying exceptional UI and visual design craft
  • Advance next-generation interfaces by envisioning new paradigms for conversational, multimodal, and adaptive AI-driven experiences
  • Design for agentic and mixed-initiative interactions
  • Evolve Expedia’s design system to support AI-native patterns, adaptive layouts, and intelligent interface behaviors
  • Integrate data-informed design principles
  • Develop visual frameworks and pattern architectures
  • Create high-fidelity visual storytelling artifacts
  • Foster a culture of open critique, inclusion, and curiosity
  • Collaborate across disciplines to align on strategy, share insights, and elevate AI-driven interface quality

Requirements

  • Exceptional visual and UI design craft
  • Ability to translate complex AI behaviors into clear and elegant interface patterns
  • Expertise in developing high-fidelity prototypes
  • Skill in crafting visual narratives and motion studies
  • Demonstrated capability in defining modern, high-quality digital product interfaces
  • 8+ years of relevant professional experience
  • Bachelor's degree in Human-Computer Interaction, User Experience Design, Cognitive Science, or related design or technical field

Benefits

  • Full benefits package
  • Exciting travel perks
  • Generous time-off
  • Parental leave
  • Flexible work model
  • Career development resources
  • Wellness & travel reimbursement
  • Travel discounts
  • International Airlines Travel Agent (IATAN) membership

Key Skills

UI design Visual design Prototyping AI design Conversational design Adaptive design Multimodal design Human-computer interaction User experience design Cognitive science Design systems Data-informed design Visual storytelling Collaboration Leadership Communication Problem-solving Figma Cursor Other design and prototyping tools

About Expedia

Expedia Group, Inc. (NASDAQ: EXPE) is the global travel marketplace with one purpose: to help travelers explore the world, one journey at a time. Expedia Group™ connects travelers, partners, and advertisers through its trusted brands, leading technology, and rich first-party data, delivering predictive, personalized experiences that shape the future of travel. Expedia Group’s ecosystem includes three flagship consumer brands – Expedia®, Hotels.com®, and Vrbo® – the largest B2B travel business, and a premier advertising network. Guided by an experienced and passionate global team, Expedia Group helps millions of travelers in more than 70 countries explore the world with confidence and ease. We’re committed to providing an inclusive and accessible recruiting experience for candidates with disabilities, or other physical or mental health conditions. If you require an accommodation or adjustment for any part of the application or recruitment process, please let us know by completing our

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