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Develop and adapt design toolkits into retailer-ready assets across digital and print formats while ensuring brand consistency. Provide guidance and informal leadership to junior designers and collaborate with U.S. teams to refine high-quality presentations.
Responsibilities
- Develop and adapt design toolkits into retailer-ready assets including PDP imagery, e-commerce brand stores, display ads, circulars, emails, shelf blades, and retail media units
- Uphold exceptionally high craft standards-ensuring brand consistency, visual clarity, and adherence to individual retailer guidelines
- Produce static and lightweight motion or dynamic assets across digital and print formats
- Conduct detailed QC checks to ensure accuracy and compliance with the brief, sizing, layout, brand and retailer requirements
- Review and refine work produced by designers, providing clear direction and actionable feedback
- Provide day-to-day support, guidance, and informal leadership to 1-2 designers
- Help cultivate a collaborative, growth-oriented studio environment that values consistency, efficiency, and continuous skill development
- Inspire and coach designers to deliver designs that exceed expectations
- Work within established studio workflows and asset-management systems to ensure timely, accurate, and organized file delivery
- Flag capacity needs and participate in resource planning with the Design Director when workloads shift
- Partner closely with Unite Field Teams, U.S. account leads, and the NY Concept team to clarify briefs, interpret feedback, and ensure alignment across markets
- Ensure seamless hand-offs by translating conceptual guidance into execution-ready layouts and production files
- Build clean, visually compelling presentations and mock-ups for internal reviews and retailer sell-in meetings
- Incorporate feedback quickly and precisely, maintaining quality under tight timelines
- Work with U.S. team members to quickly edit and refine high-quality presentation slide decks for retailer priorities
- When requested, contribute to early design exploration, visual territory development, or rapid concepting aligned to insights, brand positioning, and retailer needs
Requirements
- 5+ years of experience in design or art direction within CPG, shopper marketing, retail, or e-commerce creative environments
- Strong understanding of (or desire to develop expertise in) U.S. commerce channels and retailer guidelines
- Demonstrated ability to convert toolkits into multi-channel asset suites with pixel-perfect execution
- Advanced proficiency in Adobe CC (Photoshop, Illustrator, InDesign), with working knowledge of After Effects and Figma
- Interest in and knowledge of evolving AI tools and platforms
- Experience guiding junior team members and providing constructive design feedback
- Excellent communication skills and comfort collaborating remotely across time zones
- Ability to work in fast-paced, iterative environments with shifting priorities
Key Skills
About Gofasti
GoFasti is the bridge between world-class talent in LatAm and first-class companies around the world. Our team has over 10 years of experience independently hiring from LatAm. We specialize in providing pre-vetted top-tier talent at competitive prices while remaining compliant with LatAm labor laws. GoFasti’s hand-picked developers and designers are fluent English speakers working exclusively in US time zones. They are vetted with rigorous technical assessments and an in-depth screening process. We present our clients’ first candidates within 48 hours, with an average time-to-hire of 10 days and a 95% retention rate. GoFasti’s expert software developers specialize in 30+ skills including React, Python, Angular, JavaScript, .NET, and Azure. GoFasti’s graphic designers specialize in 10+ skills including Photoshop, Illustrator, InDesign, Premiere, AfterEffects, Figma, and Lightroom. Our commitment to excellence and communication are some of our most upheld values, so we're sure to s
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