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The Product Designer is responsible for shaping end-to-end user experiences and translating business needs into scalable design solutions for the Digital Commerce ecosystem. This includes owning user problem solving, improving design systems, and collaborating with cross-functional teams to drive customer satisfaction and business growth.
Responsibilities
- Owning and solving low- to medium-complexity user problems and driving design decisions that influence product strategy and roadmap
- Translating business objectives and user insights or pain points into customer-centric solutions that deliver measurable impact
- Advocating for user-centric design principles and aligning design strategy with market and portfolio context
- Improving and scaling design patterns, systems and processes across teams
- Actively contributing to effective cross-functional collaboration within the ProductāDesignāEngineering setup
- Crafting high-quality designs in line with brand and design principles with minimal guidance
- Applying qualitative and quantitative research methods to validate and iterate on design hypotheses
- Delivering holistic and consistent design solutions across touchpoints that drive engagement, adoption and satisfaction
- Balancing customer desirability, business viability and technical feasibility in every design decision
- Supporting and facilitating workshops and design reviews to ensure shared understanding and alignment
- Fostering a culture of feedback and continuous improvement
Requirements
- A bachelor's or master's degree in a relevant field (e.g., interaction design, product design, user experience design)
- 5 years of experience in product design, UX/UI or related roles within digital product teams
- Proven track record of designing for digital ecosystems, preferably B2B or eCommerce platforms
- Experience in hypothesis-driven design, A/B testing and experimentation
- Strong portfolio demonstrating user-centred design from insight to execution
- Experience in digital commerce, stakeholder management and agile methodologies (preferred)
- Experience working with design system components, tokens and assets (preferred)
- Expertise in one or more UX specialisms (e.g., interaction design, service design, visual design, design systems)
- Proficiency in design and prototyping tools (e.g., Figma, Miro or similar)
Key Skills
About Heineken
About HEINEKEN Vietnam HEINEKEN Vietnam is a successful joint venture between HEINEKEN and SATRA (Saigon Trading Group). The company has a proud history of over 30 years ā growing from the first brewery in Ho Chi Minh City in 1991 to 5 nationwide with nearly 3,000 employees today. We take Vietnamese people on our growth journey in the country. We are currently creating over 170,000 jobs across the value chain, contributing an equivalent of 0.5% of Vietnamās total GDP to the local economy and are among the countryās top taxpayers. A relentlessly innovative company, we combine international expertise with the local know-how, and have been delighting Vietnamese consumers with a wide product portfolio for a variety of local tastes and drinking occasions, including HeinekenĀ®, Tiger, Larue, BIVINA, Bia Viet, Strongbow and Edelweiss. Many of our beers are innovations made exclusively for Vietnam and by Vietnamese brew masters. Sustainability and responsibility are the way we do busi
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