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You will lead qualitative and quantitative research to drive user acquisition, retention, and monetization strategies. You will collaborate cross-functionally with product managers and designers to optimize user journeys and inform product development.
Responsibilities
- Pitching, planning, and conducting qualitative and quantitative research on Web onboarding funnels
- Independently managing and executing evaluative and strategic projects
- Partnering with product managers, product designers, and content designers to optimize user journeys
- Collaborating with analysts to understand the impact of experiments and identify friction points
- Creating impactful research artifacts to effectively communicate findings
- Planning and facilitating workshops to embed findings and ensure they’re acted on
Requirements
- At least 5 years of hands-on UX research experience in a fast-paced B2C product environment
- Strong communication and storytelling skills
- Expertise in a range of research methods, both evaluative and formative
- Proven ability to independently lead research projects from conception to completion
- Ability to uncover meaningful insights and provide actionable recommendations
Benefits
- Competitive salary and annual reviews
- Opportunity to participate in Flo's performance incentive scheme
- Paid holiday, sick leave, and female health leave
- Enhanced parental leave and pay for maternity, paternity, same-sex and adoptive parents
- Accelerated professional growth through world-changing work and learning support
- In-person collaboration and work in a hybrid model
- 5-week fully paid sabbatical at 5-year Floversary
- Flo Premium for friends & family, plus more health, pension and wellbeing perks
Key Skills
About Flo Health
At Flo, our purpose is to build a better future for female health. We are the world’s leading period and ovulation tracker, empowering over 400 million women globally to take control of their health. With 77 million monthly active users, including 25% of US women, Flo has become a trusted partner in women's health. As the first European femtech unicorn, following a $230M Series C in July 2024, we're proud to lead the way in innovation and investment in women's health. With over 100+ medical experts, Flo is committed to supporting women at every stage of their health journey, from menstruation to conception, pregnancy, and menopause. We provide curated cycle and ovulation tracking, tailored health insights, daily bite-sized visual content, and a private community for users to share their questions and concerns. Flo addresses critical challenges in women’s health by: *Expanding access: Through partnerships like UNFPA, Flo provides free Premium access to up to 1 billion women in 66 cou
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