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The Graphic Designer will design and develop compelling visual assets for CRM campaigns, promotional materials, and social media channels, collaborating closely with marketing teams to ensure on-brand creatives boost engagement and conversion rates. Key duties include maintaining brand consistency across platforms, proposing A/B tests for optimization, managing multiple projects, and contributing to creative direction during ideation sessions.
Responsibilities
- Design and develop compelling visual assets for CRM campaigns, promotional materials, and social media channels
- Collaborate effectively with marketing and content teams to produce on-brand creatives that boost engagement and conversion rates
- Ensure brand consistency while adapting visuals to suit diverse platforms and target audiences
- Propose and implement A/B tests to optimize creative performance and enhance user engagement
- Manage multiple projects simultaneously, delivering high-quality assets on time and with meticulous attention to detail
Requirements
- Proven experience in graphic design, ideally within the iGaming industry or a digital agency
- A strong portfolio showcasing visual storytelling, brand alignment, and effective communication design
- Expert command of Adobe Photoshop, Illustrator, and Figma
- Solid understanding of layout, typography, hierarchy, and color
- Strong grasp of adapting designs for performance-driven marketing
Benefits
- Competitive salary
- Premium Health insurance
- Career and skills development opportunities
- Fun and collaborative team environment
- New modern office space
Key Skills
About Betty
Betty is building the next generation of casino entertainment. We operate at the intersection of real-money online casino, mobile gaming, and modern consumer entertainment, with a mission to build the most dominant and trusted casino brand group in the world. We believe the online casino industry is ready for reinvention. Too often, the player experience has been shaped by opaque mechanics and short-term thinking. Betty is changing that by building a new model for online casinos - one grounded in transparency, fairness, and world-class product design. Betty is not just a single casino. We are building a global casino brand by launching locally relevant casino operations across markets, all powered by a shared platform, technology stack, and operational expertise. Across product, technology, brand, growth, and gaming operations, our teams are working toward one ambition: redefining what a modern casino company looks like. A company of builders and operators focused on great product
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