Graphic Designer - Visual Merchandising
Forma Brands Llc đşđ¸ San Francisco, California, United States of America
This role involves developing elevated, consumer-facing graphic packages and experiential visual elements for wholesale retail environments, translating campaign creative into dimensional in-store storytelling across various fixtures. The designer will collaborate cross-functionally to execute launch graphics, permanent updates, and seasonal retail moments while ensuring brand consistency and on-time delivery.
Responsibilities
- Adapt global brand and campaign creative into compelling, consumer-facing VM graphic packages
- Design graphics for gondolas, endcaps, inline fixtures, promotional displays, and pop-ups
- Develop launch toolkits and visual guideline documents for domestic and international affiliates
- Produce 2D layouts, scaled mechanicals, and 3D mockups/renderings to communicate design intent
- Elevate fixture storytelling zones while maintaining clean, prestige-forward design principles
- Create print-ready production files and ensure technical accuracy across materials and finishes
- Partner closely with VM Channel Managers, Retail Marketing, Brand Creative, Copy, and Project Management to align on launch objectives and retail requirements
Requirements
- Associate's or Bachelor's degree in Graphic Design or equivalent professional experience
- 3â5+ years of experience in retail graphic design, in-store marketing, or OOH campaigns
- Strong portfolio demonstrating: Composition & hierarchy, Typography, Color theory, Layout systems, Retail or experiential work
- Advanced proficiency in Adobe Creative Suite (InDesign, Illustrator, Photoshop)
- Experience preparing production-ready print files
- Understanding of retail print production, materials, and POSM execution
Key Skills
About Forma Brands Llc
We are a dynamic, forward-thinking beauty brand that thrives at the intersection of beauty and digital innovation. Dedicated to empowering self-expression and beauty through our high-quality, accessible products. FORMA has a flexible work program designed to create options for our corporate team-members, which provide greater flexibility, additional well-being + work life balance options, and allows us the ability to widen our talent pool + increase diversity in our organization. Our workspaces are not limited to our offices in San Francisco, Los Angeles, New York + London . We know our team-members want flexibility, with the ability to maintain a physical space to connect + collaborate with each other. We have adapted our ways of working + found the value in the flexibility it provides. Our team-members work with their leaders to determine the best fit for the needs of their role â whether thatâs in a hybrid capacity, fully remote, or for a few specific roles â consistently in offi
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