Graphic Designer (Performance Marketing & Email)

The primary focus is designing high-converting static ads for paid social platforms like Meta and TikTok, creating structured variations for A/B testing, and owning visual execution for email campaigns and automated flows. This role requires rapid iteration based on performance data and close collaboration with media buyers and strategists.

Responsibilities

• Design high-converting static ads for Meta, TikTok, and other paid platforms
• Create structured creative variations for systematic A/B testing
• Develop thumb-stopping hooks and performance-driven visual concepts
• Translate performance data into new design iterations
• Rapidly iterate based on feedback from media buyers
• Maintain brand consistency while optimizing for conversion
• Use AI tools to generate visual concepts, variations, angles, and layout exploration
• Build modular ad templates that allow for fast testing at scale
• Develop structured naming, file organization, and creative testing workflows
• Improve internal systems to increase output without sacrificing quality
• Support the creative strategy team with rapid concept mockups
• Ensure consistent on-time delivery across accounts

Requirements

• 3–6+ years designing for DTC brands
• Strong portfolio of real paid social ad creative
• Experience designing high-performing static ads for Meta and TikTok
• Understanding of direct-response principles and conversion-focused design
• Experience working closely with performance teams or media buyers
• Proficiency in Figma and Adobe Creative Suite
• Demonstrated experience using AI tools in daily workflow
• Highly organized and able to manage multiple brands simultaneously

Benefits

• Base Salary: $60,000 – $80,000 (depending on experience)
• Remote work environment
• Direct exposure to leadership
• Opportunity to grow with a fast-scaling agency
• Collaborative, high-performance culture

Key Skills