The role involves designing and developing creative visuals and layouts for various marketing materials, including campaigns, social media, and e-commerce content, while ensuring strict adherence to brand guidelines across all platforms. The designer will collaborate cross-functionally with Marketing, Buying, and Product teams to support content creation and translate product features into strong visual narratives.
Responsibilities
- Develop creative visuals and layouts for campaigns, catalogues, social media, e-commerce, POS materials, packaging, and in-store branding
- Create visually engaging content aligned with seasonal collections and home lifestyle themes
- Design marketing assets including brochures, banners, emailers, web creatives, and promotional materials
- Ensure all designs adhere to brand guidelines and maintain a consistent visual identity across platforms
- Support development of visual storytelling aligned to home aesthetics and product positioning
- Work closely with Marketing, Buying, VM, and Product teams to understand campaign objectives and product focus
- Support photoshoots and content creation for home collections, including mood boards and styling concepts
- Translate product features into strong visual narratives for customer communication
- Brainstorm and conceptualize new ideas to strengthen the Home Division's visual presence
- Contribute to seasonal campaign themes and creative direction
- Stay informed on interior design, lifestyle, and retail design trends to bring fresh inspiration
- Manage multiple projects simultaneously while maintaining high quality and meeting deadlines
- Incorporate stakeholder feedback and revise creatives to achieve final approval
- Prepare final artwork files for print production and digital use, ensuring technical accuracy and quality standards
Requirements
- Bachelor's degree in Graphic Design, Visual Communication, or related field
- 2-4 years of professional experience in graphic design, preferably within retail, lifestyle, home, or marketing environments
- Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, XD)
- Working knowledge of After Effects and Premiere for motion content is an advantage
- Strong understanding of branding, visual hierarchy, typography, and layout design
- Awareness of interior design, home styling, and lifestyle aesthetics preferred
Benefits
- Not specified
Key Skills
About Apparel Group
Founded in 2012, R&B today is the fastest growing value fashion retailer in the GCC & India, offering latest fashion at affordable prices. R&B currently has over 135 stores across the Middle East and India along with online shopping platform (www.randbfashion.com) for customer convenience in key markets. With the single aim of addressing the fashion needs of every individual customer in the family, offering them good quality at amazing value. R&B retails its own label of apparel for men, women and children along with footwear, accessories, cosmetics and household products. R&B strives to bring the most dynamic offering of value fashion and merchandise, designed in-house and manufactured to stringent quality standards. While the fashion collection reflects the latest international trends, R&B ethos is in offering its customers a great variety to choose from. The merchandise at R&B is regularly updated to ensure that it always delights customers with a fresh and new offering adding vib
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