UX Designer - In-Store Digital Media & ESL

The UX Designer will own the user experience for In-Store Digital Media and Electronic Shelf Labels (ESL), focusing on understanding retailer and brand user needs to design solutions that drive adoption and satisfaction. Key duties include conducting ongoing user research, designing end-to-end experiences, and building user personas and journey maps to inform product strategy.

Responsibilities

• Conduct ongoing user research with retailers, brands, and store operations teams to understand workflows, pain points, and opportunities
• Partner with product managers on customer discovery, participating in interviews and translating insights into design implications
• Design and run usability tests to validate design hypotheses before committing engineering resources
• Build user personas, journey maps, and service blueprints that inform product strategy across the portfolio
• Own end-to-end design for In-Store Digital Media and ESL products, from concept through detailed specifications
• Create wireframes, prototypes, and high-fidelity designs that balance user needs with technical constraints and business goals
• Establish and maintain design systems and component libraries that enable consistent, scalable product development
• Partner with product management and engineering as part of integrated product teams, collaborating on solutions rather than receiving handoffs
• Work with sales and customer success to understand user feedback and inform design priorities
• Communicate design rationale, progress, and learnings to stakeholders across the organization
• Contribute to go-to-market by designing demo experiences, sales materials, and onboarding flows

Requirements

• 6+ years of UX/product design experience, with portfolio demonstrating end-to-end product design work
• Experience with B2B products, preferably in enterprise software, SaaS, or technology platforms
• Strong user research skills with experience conducting discovery interviews, usability testing, and translating insights into design decisions
• Proficiency with modern design tools (Figma preferred) and ability to create design systems and component libraries
• Experience designing for multiple user types with different needs, contexts, and technical sophistication
• Comfort with ambiguity and early-stage product challenges where the right solution requires experimentation
• Excellent communication skills, with ability to articulate design rationale to engineering, product, and business stakeholders

Benefits

• The salary range for this position is $96,150 - $128,200/year
• All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability, protected veteran status or other protected status

Key Skills