Senior Graphic Designer

The Senior Graphic Designer will be responsible for executing a major brand identity refresh across all touchpoints and creating/iterating on various digital and print assets like landing pages, social media, and emails. They will also be responsible for concepting visuals for key campaigns and providing design support to internal teams to maintain brand excellence.

Responsibilities

• Bringing the brand refresh to life by taking the newly defined brand identity and owning the execution across Hey Jane’s entire ecosystem
• Designing for high-impact channels, including site landing pages, paid/organic social media, and email marketing, as well as physical materials
• Managing the design process from initial concept and wireframe to final handoff and asset organization
• Partnering closely with the Marketing team to create and test assets that drive patient acquisition and community retention, while also supporting cross-functional needs from the Business, Product, and People Ops teams
• Ensuring high-quality design standards are met across the company, acting as the primary point of contact for digital and print creative execution

Requirements

• 5+ years of experience with a heavy focus on digital marketing, particularly site and social media
• Understanding of the technical nuances of web and mobile design, have experience with motion design, and have "mobile-first" as your default setting
• Track record of owning brand expression—from efforts as small as a patient treatment guide to as large as a multi-state billboard campaign
• Ability to quickly produce multiple creative directions for A/B testing and pivot your designs based on performance data and feedback
• Highly organized, reliable self-starter, and capable of juggling multiple high-priority workstreams while hitting every deadline
• Master of Figma and Adobe Creative Suites, but can also translate your designs into Canva and Google Slide templates for cross-functional teams to use
• Knowledge of how to optimize assets for web speed, user accessibility, and social engagement
• Genuine passion for Hey Jane’s work and want to use your creative talents to improve access to reproductive health care and make a tangible impact on people's lives

Benefits

• Competitive salary ($90-110k) and generous equity
• Opportunity to make a tangible impact on people's lives and improve access to reproductive health care

Key Skills