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Lead Graphic Designer

Hubspot 🇺🇸 United States of America

Onsite $112,000 - $168,000 Full-time Senior

The Lead Graphic Designer will own and define visual direction for integrated marketing campaigns and serve as a creative authority to marketing stakeholders. They will also lead by example through hands-on design work and provide mentorship to elevate the craft of other designers.

Responsibilities

  • Own and define visual direction for integrated marketing campaigns
  • Translate ambiguous goals and early-stage ideas into clear creative direction
  • Serve as a creative authority and trusted partner to Marketing stakeholders
  • Work side-by-side with Copywriters, Product Managers, Marketers, and other partners
  • Act as a brand guardian by setting up, upholding, and educating partners on design standards
  • Lead by example through hands-on design work on complex, high-visibility initiatives
  • Provide thoughtful, actionable critique and mentorship
  • Prioritize work based on impact, proactively manage scope, and communicate trade-offs
  • Partner with Project Managers to scope complex initiatives and ensure teams hit deadlines

Requirements

  • 7+ years of professional graphic or visual design experience
  • Demonstrated leadership through craft
  • A portfolio showing strong conceptual thinking, visual systems, and end-to-end campaign work
  • Proven ability to set creative direction and guide work across a body of design
  • Deep fluency in design tools such as Figma and Adobe Creative Suite
  • Strong communication skills and confidence in presenting and defending creative decisions
  • Strong understanding of design principles, layout, and best practices across digital, UI/UX, print
  • Excellent typography skills and an extreme attention to detail
  • Enthusiastic about AI-powered creative tools and keeps a finger on the pulse of design and marketing trends

Key Skills

  • Graphic design
  • Visual design
  • Leadership
  • Communication
  • Design principles
  • Layout
  • UI/UX
  • Print design
  • Typography
  • Adobe Creative Suite
  • Figma
  • AI-powered creative tools
  • Design thinking
  • User-centered design
  • Agile
  • Scrum
  • Cross-functional collaboration
  • Mentorship
  • Project management

Benefits

  • Cash compensation range: $112,000—$168,000 USD
  • Annual bonus targets under HubSpot’s bonus plan
  • Restricted stock units (RSUs) under HubSpot’s equity plan
  • Overtime pay for eligible roles
  • Comprehensive benefits package, including medical and supplemental insurance, 401(k) plan

About Hubspot

HubSpot is a leading CRM platform that provides software and support to help businesses grow better. Our platform includes marketing, sales, service, and website management products that start free and scale to meet our customers’ needs at any stage of growth. Today, thousands of customers around the world use our powerful and easy-to-use tools and integrations to attract, engage, and delight customers. HubSpot's award-winning culture has been recognized by Glassdoor, Great Place to Work, Comparably, Fortune, Entrepreneur, Inc., and more. We build connections, careers, and employee growth by creating a workplace that values flexibility, autonomy, and transparency. You can learn more about our commitment to creating an inclusive and diverse workplace in the HubSpot Culture Code. HubSpot is a hybrid company with employees working fully remotely, from an office, or a mix of the two. We are headquartered in Cambridge, MA with offices in Amsterdam, Berlin, Bogota, Dublin, Ghent, London, M

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