Product Designer, Brand and Creative
Fanatics 🇺🇸 Los Angeles, California, United States of America
The role involves defining and elevating the creative vision for Topps.com, shaping fan engagement across various digital platforms. The candidate will lead creative direction for product launches and marketing campaigns while ensuring brand consistency.
Responsibilities
- Evolve our visual and verbal identity of topps.com and how we talk about our different brands
- Own our digital brand guidelines and help others use them with confidence and creativity
- Lead creative direction for feature launches, go-to-market campaigns, and lifecycle marketing efforts
- Translate product features into compelling stories, collaborating closely with Product Marketing and Growth teams
- Create campaign toolkits — launch pages, social content, promos, event assets, and more
- Support global brand teams with creative, working with teams to localize and support product launches
- Work cross-functionally with Marketing, Product, and E-Commerce to deliver creative solutions that drive engagement and sales
Requirements
- 7+ years of experience in design and creative direction
- 3+ years leading and mentoring creative teams
- Strong track record in digital brand building and commerce-driven creative
- Experience developing and scaling brand architecture and design systems
- Proven ability to collaborate with cross-functional leaders and influence executive stakeholders
- Expertise across integrated design, spanning digital, web, campaign, and experiential work
- Proficiency in Figma, Adobe Creative Suite, and prototyping tools
Key Skills
- Design leadership
- Creative direction
- Digital brand building
- Commerce-driven creative
- Brand architecture
- Design systems
- Figma
- Adobe Creative Suite
- Prototyping tools
- Cross-functional collaboration
- Executive stakeholder influence
- Integrated design
- Web design
- Campaign design
- Experiential design
- User-centered design
- User research
- Usability testing
- Wireframing
- Prototyping
- Design thinking
- Problem-solving
- Communication
- Mentoring
- Leadership
Benefits
- Competitive salary range: $140,000 - $175,000 (Los Angeles) or $180,000 - $225,000 (NYC)
- Opportunity to shape a brand collectors will recognize, rally around, and remember
- Space to explore, support to level up, and platform to do your best work yet
About Fanatics
The Topps Company, Inc. is the iconic, preeminent leader in physical and digital collectibles. Acquired by Fanatics Collectibles in January 2022, Topps is the company's cornerstone licensed trading card brand. Founded in 1938, The Topps Company started in confections with "Topps Gum" (later introducing Bazooka Bubble Gum) and released its first trading card set in 1950. Today, the company produces trading cards and collectibles, custom cards, memorabilia, sticker album collections and more related to iconic and pop culture brands such as Major League Baseball, Major League Soccer, Star Wars, Bundesliga, UEFA Champions League, World Wrestling Entertainment and Garbage Pail Kids. Fanatics Collectibles has also secured long-term, exclusive rights to design, manufacture and distribute trading cards for several additional sports properties, including NBA, NBPA and NFLPA, in the coming years. Topps’ Digital Apps division produces, develops and operates mobile applications that give you ac
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