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"The details are not the details. They make the design."
— Charles Eames
The Ad Graphic Designer will collaborate with marketing and advertising teams to create high-impact visual narratives for various platforms. They will also optimize designs for performance and maintain brand consistency across all advertising materials.
Responsibilities
- Collaborate closely with the marketing and advertising teams to understand campaign objectives, target audience, and key messaging
- Develop innovative and engaging visual concepts for digital and print advertisements, including social media ads, display ads, email campaigns, banners, and more
- Create ad designs that align with brand guidelines and resonate with our target audience, ensuring a consistent and compelling brand identity
- Optimize designs for various platforms and ad formats, considering mobile and desktop users to maximize ad performance
- Conduct market research and stay up-to-date with industry trends to incorporate fresh and effective design elements in our ads
- Participate in brainstorming sessions and contribute creative ideas to enhance the overall impact of our advertising efforts
- Work with the marketing team to A/B test ad designs and use data insights to iterate and improve campaign performance
- Manage multiple projects simultaneously, ensuring timely delivery of high-quality designs
- Photo Processing: Model Photos - Edit & enhance raw photos according to the client's standards
- Creatives translation (DE/MX/UK/JA) - Translate promotional creatives while maintaining balance and harmony in the designs
- Perform ad hoc tasks assigned by management from time to time
Requirements
- 2 to 4 years proven experience as a Graphic Designer with a strong portfolio specifically focused on advertising and marketing materials
- Mastery of industry-standard graphic design software (such as Adobe Creative Suite, Figma, or Canva)
- Familiarity with using AI-powered design tools to streamline workflows, generate concepts, or enhance imagery
- Analytical Mindset: Ability to interpret campaign data and translate it into design improvements
- Global Perspective: Experience or comfort with localizing designs for international markets and working with multilingual typography
- Organization: Strong time-management skills and the ability to handle ad hoc tasks in a dynamic environment
Key Skills
- Graphic design
- Advertising
- Marketing materials
- Adobe Creative Suite
- Figma
- Canva
- AI-powered design tools
- Data analysis
- Global perspective
- Time management
Benefits
- Fully remote position with flexible working hours
- Global Impact: See your designs come to life across major international markets
- Growth and development within a collaborative, innovative team
- A culture that values creativity, precision, and measurable results
About Sterry
STERRY is a Growth Marketing Agency focused on Crowdfunding, Advertising, PR & Creatives Solutions. Since inception, we've helped our clients raise $100M+ USD in direct trackable revenue through online channels such as crowdfunding or e-commerce. We work seamlessly to push through client’s limitations and think not just about the client’s brand, e-commerce, and marketing. Everything we do is directly translatable into online revenue.
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