Principal Product Designer

Lead and inspire a team of designers in creating immersive XR and spatial computing experiences. Define product strategy and user experience vision for Disney+ on XR platforms while collaborating with cross-functional teams.

Responsibilities

• Lead and inspire a small team of designers through early-phase generative research, concept discovery, rapid prototyping, and iterative design for XR and spatial computing experiences.
• Define the product strategy and user experience vision for Disney+ on XR platforms, collaborating with PM, Engineering, and Research partners.
• Translate abstract product concepts into spatial systems, gestures, and storytelling-driven interfaces.
• Drive alignment across product, engineering, and executive stakeholders through storytelling, clear design documentation, and product vision presentations.
• Establish high standards of visual and interaction design craft that can evolve with emerging technologies.
• Champion accessibility, inclusivity, and user comfort in immersive environments.
• Mentor designers and foster a culture of confidence, accountability, and continuous learning.
• Partner with the DesignOps and Design Systems teams to evolve shared tools, processes, and libraries for immersive design.
• Stay close to users through research and experimentation, helping define what “watching” means in 3D, spatial, and mixed-reality contexts.

Requirements

• 10+ years of experience designing for consumer products or platforms, with at least 2 years exploring XR/VR/AR or spatial interfaces.
• Bachelor’s degree and/or equivalent work experience.
• Proven ability to lead design strategy and execution from concept to launch in cross-functional environments.
• A portfolio demonstrating strong UX systems thinking, visual excellence, and interaction design across screen-based and emerging interfaces.
• Experience guiding or managing teams of mid-to-senior designers.
• Expert knowledge of user-centered design, prototyping, and storytelling techniques.
• Deep understanding of design for 3D environments, spatial ergonomics, or immersive interaction paradigms.

Key Skills

• Strong communication and presentation skills, with the ability to drive alignment across disciplines.
• Comfort navigating ambiguity and turning new technology opportunities into human experiences.
• Passion for innovation, experimentation, and building what’s next.

Benefits

• A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.