A

Principal Product Designer, Ecosystems and Experiences

At&t • Dallas, United States of America 🇺🇸

Onsite $158,200 - $237,400 Full-time Principal

The Principal Product Designer will create experience strategies for end-to-end customer journeys and build design artifacts that enhance service flows across digital and physical environments. They will lead workshops with cross-functional teams to align on new customer experiences and synthesize research to define opportunities for digital adoption.

Responsibilities

  • Create experience strategies for end-to-end journeys across fiber, mobility, and converged services, helping drive clarity for teams allocating capital, prioritizing investments, and building testable experiences.
  • Build design artifacts including service blueprints, journey maps, experience prototypes, and operational models that bring to life new and existing service flows across digital and physical environments.
  • Lead workshops and working sessions with cross-functional teams to align on desirability, feasibility, and business viability of new customer and service experiences.

Requirements

  • 6–10 years of experience leading complex workstreams in large-scale organizations, with a portfolio demonstrating quantifiable customer and business impact.
  • Experience working across product, design, engineering, and business functions with strong facilitation, storytelling, and influence without authority.
  • Strong portfolio of design work that includes journey mapping, service design artifacts, and prototypes that clarify customer needs and system enablers across touchpoints.

Key Skills

  • Experience designing and transforming omni-channel customer journeys
  • Service blueprinting
  • Journey mapping
  • Prototyping
  • Partnership with product, technology, and business teams

Benefits

  • Medical/Dental/Vision coverage
  • 401(k) plan
  • Tuition reimbursement program
  • Paid Time Off and Holidays
  • Paid Parental Leave
  • Paid Caregiver Leave
  • Additional sick leave
  • Disability Benefits (short term and long term)
  • Life and Accidental Death Insurance
  • Supplemental benefit programs
  • Employee Assistance Programs (EAP)
  • Extensive employee wellness programs
  • Employee discounts up to 50% off on eligible AT&T mobility plans and accessories, AT&T internet (and fiber where available) and AT&T phone

About At&t

We understand that our customers want an easier, less complicated life. We’re using our network, labs, products, services, and people to create a world where everything works together seamlessly, and life is better as a result. How will we continue to drive for this excellence in innovation? With you. Our people, and their passion to succeed, are at the heart of what we do. Today, we’re poised to connect millions of people with their world, delivering the human benefits of technology in ways that defy the imaginable. What are you dreaming of doing with your career? Find stories about our talent, career advice, opportunities, company news, and innovations here on LinkedIn. To learn more about joining AT&T, visit: http://www.att.jobs We provide in some of our posts links to articles or posts from third-party websites unaffiliated with AT&T. In doing so, AT&T is not adopting, endorsing or otherwise approving the content of those articles or posts. AT&T is providing this

BEFORE YOU APPLY

Make sure your resume makes it through AI screening

Scan your resume

Upload your resume

Never miss similar opportunities 🔔

Get notified when new product design jobs that match your preferences become available. Set up personalized job alerts to stay ahead of the competition.