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"Good design is obvious. Great design is transparent."
— Joe Sparano
Digital Graphic Designer
Groundfloor • United States of America 🇺🇸
As a Digital Graphic Designer, you will create high-performing marketing assets for various digital channels, focusing on conversion optimization. You will collaborate with the marketing team to design and iterate on campaigns based on performance data.
Responsibilities
- Design paid display ads and banner campaigns across multiple sizes and formats
- Create high-converting email templates and campaigns
- Design targeted landing pages that align with ad campaigns
- Produce social media ad creative for Meta, LinkedIn, and other platforms
- Develop multiple A/B test variations of ads, emails, and landing pages
Requirements
- 5+ years of experience in digital design
- Strong foundation in digital design with expertise creating assets optimized for paid display advertising, banner ads, email campaigns, landing pages, and social media ads
- Understanding of conversion-focused design principles
- Experience designing across platform-specific specs and constraints
- Proficiency in Figma and Adobe Creative Suite
Key Skills
- Digital design
- Conversion-focused design principles
- Figma
- Adobe Creative Suite
- Data-informed design
- Responsive design
Benefits
- Competitive compensation
- Extensive benefits package
- 70% of monthly medical, dental, and vision premiums covered
- Paid time off
- Stipends for remote work
- Flexible work arrangements
About Groundfloor
Groundfloor is the first and only private real estate lending marketplace open to non-accredited investors. Before Groundfloor, only accredited investors had access to the diverse, risk-adjusted returns & control available through real estate loan investing (also called private credit investing). Groundfloor opens the door to short-term, high-yield returns backed by real estate. We bring together individual investors looking for short-term lending investments and borrowers looking for short-term financing for their specific real estate projects. Borrowers get access to more flexible, faster and cheaper capital than a traditional bank or a hard-money lender. Investors get access to short-term, high-yield investments offering returns that average over 10%. Since funding the first Groundfloor loan in 2014, 50,000+ users have built their own portfolios of loans or invested in our flagship product, the Flywheel Portfolio (a great way to get started and comfortable with real estate loan
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