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"Design creates culture. Culture shapes values. Values determine the future."
— Robert L. Peters
Drive measurable revenue and performance gains by creating data-informed, CRO-optimized user experiences. Independently lead design projects across all stages, ensuring alignment with business goals and technical constraints.
Responsibilities
- Deliver complete, test-ready user experiences—from concept and ideation through high-fidelity prototypes and dev hand-off—backed by A/B test results and user insights
- Independently lead design projects across all stages: stakeholder alignment, UX strategy, UI development, and post-test iteration
- Generate UX insights by analyzing behavioral data, metrics (CVR, RPS), heatmaps, and user recordings to inform and validate design direction
Requirements
- 8+ years of UX/UI experience in performance marketing, lead generation, or a similar data-driven environment
- Expertise in data-informed design focused on optimizing key metrics like conversion rate (CVR) and revenue per session
- Mastery of Figma or similar wireframing/prototyping tools; fluency with Adobe Creative Suite
Key Skills
- Mastery of Figma or similar wireframing/prototyping tools; fluency with Adobe Creative Suite
- Hands-on experience collaborating with developers and executing A/B tests for CRO
- Excellent communication skills with the ability to present design rationale across technical and non-technical audiences
About Launch Potato
As The Discovery and Conversion Company, we connect advertisers to customers at all parts of the consumer journey, from awareness to consideration to purchase. Launch Potato’s brands and technologies help customers discover new products and services that make their lives better!
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