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"Design creates culture. Culture shapes values. Values determine the future."
— Robert L. Peters
The Graphic Designer will create innovative digital and traditional marketing assets that align with the Northern Reflections’ brand. This role involves collaborating with cross-functional partners to develop and execute various marketing materials across multiple channels.
Responsibilities
- Responsible for the creative development of all brand and sub-brand assets, including marketing materials, corporate branding, and internal documents
- Develops and executes digital assets such as daily emails, website graphics, social media content, and mall marketing materials, as well as in-store branding including signage, product packaging, clothing tags, and garment labels, in collaboration with cross-functional teams
- Provide assistance to our internal social media team by providing creative and content layouts
Requirements
- 3+ years’ marketing experience in a retail/e-commerce environment
- College diploma or University degree in Marketing, Design or Communication
- Proficient knowledge of Adobe Creative Suite (Photoshop, Illustrator and InDesign)
- Understanding of responsive design and HTML
Key Skills
- Creative writing certification an asset
- Strong creative eye to execute brand-aligned creative components following direction of senior team members
- Innovative, creative and self-motivated individual
- Solid organizational skills, detail oriented and ability to multi-task, prioritize and meet competing deadlines
About Northern Reflections Ltd
Established in 1985, Northern Reflections has become a trusted brand known for our fashionable, unique clothing designed to comfortably fit and flatter a woman’s body. We began with one store in Guelph, Ontario, and today have 100+ stores coast to coast. Our exclusively-designed collections, flare for colour and our comfort-tailored garments have built a very loyal following. Our friendly and knowledgeable Store Associates, and the overall brand experience, turn customers into long time friends. The Northern Reflections team is passionate about creating one-of-a-kind items and beautiful collections that reflect current fashion trends. We are devoted to developing superb quality fabrics, finishes and details in every style we produce. When entering a Northern Reflections store, that season’s latest fashions and colour pallets are instantly visible, and our Store Associates are there to help our customers put together great fitting, figure flattering, versatile looks that will enhance
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