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"Good design is obvious. Great design is transparent."
— Joe Sparano
As a Web Designer, you will design and build website pages and marketing collateral, collaborating with the Marketing and Sales teams. You will ensure that designs are visually consistent and optimized for conversion.
Responsibilities
- Design and build new pages and landing pages in WordPress, Webflow, and Framer.
- Improve and refine existing pages for clarity, visual structure, and conversion.
- Work with the Senior Web Designer to evolve and maintain the design system.
- Translate messaging frameworks into clear, conversion-optimized layouts.
- Ensure responsive, mobile-first, readability-focused execution.
- Design sales collateral such as pitch decks, one-pagers, case studies, and brochures.
- Support the sales team with presentation assets, visual frameworks, and messaging structure.
- Create visual assets for outbound campaigns, email nurtures, and LinkedIn campaigns.
- Develop brand-consistent graphics, banners, icons, and visual patterns.
- Apply insights from analytics (scroll depth, session replays, heatmaps, CRO tests).
- Implement testing-oriented design changes to support conversion rate uplift.
- Ensure all output is polished, stable, performance-optimized, and visually consistent.
Requirements
- 2-5 years of experience in web design + web implementation.
- Strong portfolio demonstrating clean UI, spacing, visual hierarchy, and typography discipline
- Real shipped pages and website work (not only Dribble/Behance concepts)
- Conversion-minded layouts or marketing-focused execution
- Proficiency in Figma (components, auto-layout, structured systems), Webflow, WordPress (modern builders / block editors), Framer (or ability to learn quickly)
- Comfort adjusting HTML/CSS when needed.
- Understanding of UX fundamentals: spacing, rhythm, contrast, CTA placement, narrative flow.
- Ability to collaborate, accept feedback, and iterate quickly.
Key Skills
- Experience working in B2B SaaS, agency, or service-based growth environments.
- CRO / analytics experience (Hotjar, GA4, A/B testing platforms).
- Animation or micro-interactions (Webflow Interactions / Framer Motion).
- Basic SEO awareness (semantic structure, performance scoring, accessibility).
- Experience supporting sales teams, SDRs, or customer success enablement.
About Wing Assistant
Wing provides small businesses, startups, execs, and enterprises with the top 1% of remote talent to take over recurring work such as Social Media Management, Executive Assistance, Data Entry, Sales Calling, etc. Wing is your incredible, yet super affordable, team member to whom you can delegate excess work while you do the important things to grow your business.
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