Graphic Designer

The Graphic Designer will develop high-quality design assets for various channels and ensure consistency of BYD’s visual identity across all communications. This role involves collaborating with multiple teams to create impactful visuals that reflect the brand's innovation in electric mobility.

Responsibilities

• Develop high-quality design assets for a variety of channels, including social media, digital advertising, OOH, print, and internal communications.
• Produce visually consistent and brand-aligned content for campaigns, events, and retail activations.
• Create compelling visuals that communicate BYD’s technology, design, and brand story effectively to UK audiences.
• Work on vehicle-related creative materials, including product launches, dealer communications, and event graphics.
• Adapt and localise global creative assets for the UK market while maintaining strict adherence to brand guidelines.
• Collaborate with the Dealer Marketing team to create bespoke templates and campaign materials for the dealer network.
• Ensure consistency of BYD’s visual identity across all communications.
• Help evolve and apply brand guidelines to digital and print executions.
• Maintain and organise the visual asset library for the UK subsidiary.
• Partner with the Content Specialist, Social Media Specialist, and Digital Specialist to support ongoing campaigns and creative production.
• Work closely with external agencies and suppliers when needed for larger-scale production or print.
• Manage multiple projects simultaneously, meeting deadlines without compromising quality.
• Prepare final artwork files for production and ensure technical accuracy.
• Contribute to brainstorming sessions, offering creative input on campaigns and new concepts.

Requirements

• Minimum 2-3 years of experience as a Graphic Designer, ideally within the automotive or Tech industry.
• Strong portfolio showcasing a mix of digital, print, and campaign work.
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects).
• Experience with motion design or video editing is an advantage.
• Solid understanding of layout, typography, and visual hierarchy.
• Ability to interpret complex briefs into clear, visually engaging designs.
• Familiarity with digital content formats and paid media design requirements.
• Experience working within brand guidelines and maintaining visual consistency across markets.

Key Skills

• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects).
• Experience with motion design or video editing.
• Solid understanding of layout, typography, and visual hierarchy.
• Familiarity with digital content formats and paid media design requirements.

Benefits

• Competitive performance and experience-based remuneration.
• Scottish Widows workplace pension.
• 25 days paid holiday + public holidays.
• Department & company-wide teambuilding events.
• Opportunity to play a key role in shaping the visual identity of a leading global EV brand in the UK.