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"Design is where science and art break even."
— Robin Mathew
Senior UX Researcher at GoTo, shaping exceptional user experiences through AI and user-centered design.
Responsibilities
- Impact-focused approach to planning, conducting and communicating research studies focused on understanding user behavior, needs, use cases and workflows, and identifying opportunities for impact.
- Supporting the product team by conducting research on user goals, needs and mental models, and usability testing solution ideas.
- Improving our processes and channels of research participant recruiting collaborating closely with Customer Success, Product Marketing, and Lifecycle Marketing.
- Develop a deep understanding of the users and the products – and curate that knowledge – updating and being current with all changes and understanding the use cases drive the functionality they support.
- Develop a clear understanding of the competitive landscape – informing research direction, opportunities for disruption and innovation.
- Deliver key insights through readouts, workshops, and presentations.
Requirements
- 5+ years of relevant industry experience in leading research in senior roles in a lean, agile, and delivery-driven environment.
- Ability to create research plans and deliver key insights through user interviews, identifying JTBD, defining personas, usability and other user-testing methodologies, and building and facilitating key workshops and presentations to stakeholders and the broader audience at GoTo.
- Identify research opportunities and contribute to the research roadmap so that the work balances strategic and tactical feedback.
- Strong problem-solving skills and a willingness to innovate coupled with strong self-governing abilities.
- Excellent knowledge of qualitative research best practices and approaches.
- Degree in Communications, Cognitive Psychology, HCD/Computer Science, Sociology, Economics, Statistics, or other field emphasizing qualitative analysis of human behavior or equivalent experience.
- Research experience in B2B settings (understanding customer needs and gathering feedback from admins, vendors, managed service providers).
Key Skills
- Qualitative research best practices and approaches
- User interviews
- JTBD (Jobs to be Done) identification
- Persona definition
- Usability testing
- Workshop facilitation
- Stakeholder communication
- Strategic and tactical feedback
- Problem-solving
- Innovation
- Self-governing abilities
Benefits
- Full remote work option within Hungary and on-demand seat in our Astoria office
- Comprehensive health benefits, life and disability insurance, and fertility and family-forming support programs
- Generous paid time off, paid holidays, volunteer time off, and quarterly self-care days and no meeting days
- Tuition and reading reimbursement programs to support your continuous learning and professional growth
- Thrive Global Wellness Program, confidential Employee Assistance Program (EAP), as well as One to One Wellness Coaching
- Employee programs—including Employee Resource Groups (ERGs), GoTo Gives, and our charitable matching program—to amplify your connection and impact
- Gym reimbursement programs to encourage your physical well-being
- GoTo performance bonus program to celebrate your impact and contributions
- Monthly remote work stipend to support your home office expenses
About Goto
GoTo is a company that invests in its employees' future, committed to creating an inclusive space for everyone, and focused on being real, thinking big, moving fast, keeping growing, and staying customer obsessed.
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