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"A designer knows he has achieved perfection not when there is nothing left to add, but when there is nothing left to take away."
โ Antoine de Saint-Exupรฉry

The Graphic Designer will create visually compelling digital assets that drive engagement and conversions across web, social, and email channels. They will work closely with the marketing team to translate ideas into cohesive, high-performing visuals that elevate brand presence and deliver measurable results.
Responsibilities
- Design social media graphics, web banners, email templates, and digital marketing assets aligned with brand identity
- Create carousels, hooks, and conversion-driven layouts optimized for engagement and performance
- Produce YouTube thumbnails, product visuals, and other marketing collateral that attract attention and encourage interaction
- Translate creative briefs into high-quality, on-brand design deliverables
- Ensure all designs meet brand guidelines and maintain a cohesive, premium visual identity
- Partner with the marketing team to develop visually engaging, mobile-responsive Klaviyo email designs
- Contribute creative ideas to campaign strategy, balancing aesthetic appeal with conversion goals
- Apply CRO (Conversion Rate Optimization) principles to improve design effectiveness
- Maintain a consistent brand voice and identity across all design touchpoints
- Demonstrate proficiency in Adobe Illustrator, Photoshop, Figma, and Canva
- Apply strong typography, layout, and color theory principles to every project
- Use an understanding of design psychology and user behavior to inform creative decisions
- Familiarity with Klaviyo and basic HTML/CSS for email design is a plus
- Write clear, visually effective captions or text overlays when needed
Requirements
- 2+ years of experience in graphic design, preferably within the FMCG industry
- Proven portfolio of high-quality, conversion-focused digital design work
- Experience designing for multiple platforms, including social media, email, and web
- Strong understanding of branding and visual identity systems
- Excellent communication and project management abilities
- Highly organized, efficient, and detail-oriented with a collaborative mindset
- Ability to balance creativity with performance-driven design execution
Key Skills
- Adobe Illustrator, Photoshop, Figma, and Canva
- Strong typography, layout, and color theory principles
- Design psychology and user behavior
- Klaviyo and basic HTML/CSS for email design
Benefits
- This is an opportunity to join a growing brand thatโs redefining the beverage industry
- Creative ownership of impactful projects
- Collaboration with passionate storytellers
- Seeing your work come to life across digital platforms that inspire a modern, mindful community
About Scale Army Careers
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