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"Design is where science and art break even."
— Robin Mathew
As the Graphic Designer, you will shape and maintain Optima Living’s brand identity across digital and print channels. You’ll design materials that inspire connection and reflect a warm, welcoming culture while managing project timelines and ensuring quality delivery.
Responsibilities
- Concept, design, and produce assets for social media, web, email, print collateral, presentations, events, and signage
- Uphold and evolve brand guidelines to ensure quality, accuracy, and consistency across all platforms and communities
- Manage the full creative workflow from intake to delivery, clarifying requirements, planning timelines, and providing status updates to stakeholders
- Track work in a project management tool such as Asana, Monday.com, Microsoft Planner, or Jira, including statuses, owners, and deadlines
- Maintain version control and approvals by capturing feedback, documenting revisions, and storing final approvals in Teams or SharePoint
- Prioritize workload, manage competing deadlines, and proactively communicate risks to ensure projects stay on track
- Prepare print-ready files with correct bleeds, crops, dielines, spot and CMYK color profiles, preflight checks, and linked fonts or assets
- Export digital-ready files optimized for web and accessibility standards
- Archive all final and working files using standardized naming conventions and metadata for easy retrieval and long-term use
- Organize and maintain the digital asset library within digital asset management platform, SharePoint, OneDrive, and Adobe Libraries
- Tag and catalog assets, retire outdated materials, and surface templates and best-practice kits for future use
- Partner with Marketing and Operations to enhance taxonomy, templates, and self-serve creative resources
- Collaborate closely with Marketing, Communications, Sales, Recruitment, Operations, and external vendors or printers to meet project needs
- Translate feedback into clear design adjustments and manage workback schedules, rounds of review, and final handoffs for implementation
- Stay current with design trends, accessibility standards, and emerging creative technologies
- Contribute fresh ideas to continuously improve design impact, efficiency, and engagement across channels
Requirements
- Diploma or degree in Graphic Design, Visual Arts, or a related field
- 5+ years of in-house or agency experience creating digital and print assets
- Advanced proficiency in Adobe Creative Cloud (Photoshop, Illustrator, InDesign); familiarity with Figma and Canva is an asset
- Proven experience using project management tools such as Asana, Monday.com, Microsoft Planner, Jira, or Ziflow
- Strong understanding of typography, color theory, layout, and production specifications with exceptional attention to detail
- Excellent communication and stakeholder management skills, including presenting design concepts and negotiating tradeoffs
- Portfolio required (URL or PDF) with 5–8 samples demonstrating digital, print, and cross-functional collaboration projects
- Experience in motion graphics, video editing, photography, or basic UI/UX design an asset
- Familiarity with proofing and markup tools such as Acrobat comments or Frame.io an asset
- Working knowledge of Microsoft 365 platforms including SharePoint, OneDrive, and Teams for collaboration and approvals an asset
Key Skills
- Advanced proficiency in Adobe Creative Cloud (Photoshop, Illustrator, InDesign)
- Familiarity with Figma and Canva
- Proven experience using project management tools
- Strong understanding of typography, color theory, layout, and production specifications
- Excellent communication and stakeholder management skills
- Experience in motion graphics, video editing, photography, or basic UI/UX design
- Familiarity with proofing and markup tools
- Working knowledge of Microsoft 365 platforms
Benefits
- Competitive Compensation: Receive a market-competitive compensation package with pay progression based on your length of service and individual performance
- Health and Wellness Benefits: Employer-paid health coverage for you and your family, including vision care, dental care, paramedical services, travel insurance, and a health spending account
- Career Growth and Development: Opportunities for advancement, access to ongoing training, and educational programs designed to help you thrive in your career
- Financial and Life Support: Employer-matching RRSP program, life insurance, and access to the Employee and Family Assistance Program (EFAP)
- Work-Life Balance: Generous vacation entitlements, paid sick time, and additional paid days off to rest and recharge
- Flexible Work Environment: Support productivity through flexibility with ergonomic sit/stand desks and collaborative open-office designs, flexible start and end times, and hybrid work options
- Team Culture and Recognition: Team-building activities, social gatherings, and community fundraising events, and recognition programs like the “Shining Star” Employee Recognition initiative
About Optima Living
Optima Living—founded in 2007—owns and operates innovative seniors’ living communities throughout Alberta and BC, taking an unprecedented approach to senior life. Their unique company culture is one where both residents and team members are family. Optima Living’s North Star, Let us welcome you home, speaks to their underlying principles and the experience seniors discover in their communities. When residents are home, they feel safe, respected, and welcome. Home is where one’s voice is heard, their views matter, and they have freedom of choice. Optima Living’s mission, vision, and values—respect, dignity, teamwork, and doing the right thing—support and build upon their North Star. Optima Living operates over 3,700 beds providing congregate living options for seniors. These options range from subsidized to luxury, Independent to Assisted Living, Long-term Care to Memory Care, and Residential Mental Health. For more information, visit optimaliving.ca. Optima Living is also an approve
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