Lead Product Designer, Growth

A Lead Product Designer role at Constant Contact to drive new customer acquisition and build solutions for new customer groups, focusing on user experience and design strategy.

Responsibilities

• Design for the full journey: Own critical flows like onboarding, activation, and trial-to-paid conversion, while ensuring experiences connect across marketing, product, and support
• Drive experience strategy & vision: Partner with product, engineering, marketing, and business leaders to define and align on customer-centered growth strategies that balance user delight and business outcomes
• Influence through strategy: Collaborate with cross-functional and senior leaders to advocate for customer-centered thinking, guiding decisions that drive acquisition, engagement, and retention
• Lead co-creation: Facilitate workshops and co-creation sessions to define experience strategies, journey maps, and service blueprints that connect the customer experience end to end
• Connect the ecosystem: Work closely with marketing, sales, and support to ensure seamless, cohesive experiences across every touchpoint—from first impression to long-term success
• Leverage insights & experimentation: Use conversation data, behavioral analytics, and experimentation to uncover opportunities, measure impact, and continuously refine the user experience
• Set and scale experience standards: Lead best practices in experience design across the organization, establishing systems, patterns, and principles that scale with us
• Map and optimize experiences: Use journey mapping, service blueprinting, and systems thinking to identify opportunities, close gaps, and improve end-to-end consistency
• Prototype & validate: Rapidly create and test concepts in Figma and other tools, leveraging AI where valuable
• Validate solutions through user research, usability testing, and experimentation
• Mentor & uplift: Provide coaching, feedback, and thought leadership to elevate the design team's craft and impact
• Measure & refine: Partner with product and research to define success metrics, run post-launch evaluations, and iterate for impact
• Shape the design culture: Help grow a supportive, curious, and ambitious team of designers who care deeply about our users
• Envision AI Integration: Champion and integrate a vision for how AI can be infused into end-to-end experience design, exploring and leveraging AI tools to enhance design processes and customer outcomes

Requirements

• 8+ years in product or UX design, with a portfolio that demonstrates impact on both digital product flows and multi-touchpoint experiences
• End-to-End Thinker: Skilled at zooming out to see the system and zooming in to polish the details
• Influential Partner: Confident in engaging senior leaders and cross-functional peers to drive alignment and advocate for design-led, customer-centered growth
• Strategic & Analytical: Strong in problem framing, synthesizing complex research, and turning insights into clear opportunities
• Research-Driven: Experienced with generative and evaluative methods, and adept at translating findings into design direction
• Prototyping Expert: Highly proficient in Figma and prototyping platforms; comfortable exploring AI-enabled tools
• Storyteller & Facilitator: Able to align executives, PMs, engineers, and marketers through clear storytelling and collaborative workshops
• Mentor & Culture Builder: Experienced in coaching designers and raising the design bar across an organization
• Collaborative & Empathetic: A strong partner who balances customer needs with business and technical constraints
• Comfortable with Ambiguity: Brings clarity, cohesion, and momentum in complex, evolving environments
• Experience in SaaS or product-led growth environments (nice to have)
• Familiarity with experimentation frameworks (A/B testing, multivariate testing) (nice to have)
• Contribution to or governance of a design system (nice to have)
• Experience designing for retention, engagement, and lifecycle experiences (nice to have)

Key Skills

• Product Design
• UX Design
• Design Thinking
• User Research
• Collaboration
• Communication
• Leadership
• Strategic Thinking
• Analytical Skills
• Research Methods
• Prototyping
• Storytelling
• Facilitation
• Mentoring
• Culture Building
• Empathy
• Ambiguity Management
• SaaS
• Product-Led Growth
• Experimentation Frameworks
• Design Systems
• Retention
• Engagement
• Lifecycle Experiences
• AI Integration

Benefits

• Health and welfare benefits including paid leave
• Generous paid time off policy
• Competitive benefits package that supports the health and well-being of you and your family
• Opportunities to grow your career
• Diversity and inclusion culture
• Educational opportunities for all employees
• Work flexibility and hybrid work model