Graphic Designer

The Graphic Designer will create high-quality visual assets that communicate brand stories and support campaigns across digital and print mediums. This includes developing graphics for social media, email campaigns, and print collateral while ensuring brand consistency.

Responsibilities

• Create and maintain brand guidelines, including logos, typography, color palettes, and imagery.
• Ensure visual consistency across all design outputs, regardless of platform or format.
• Develop graphics for social media, email campaigns, ads, and presentations.
• Design print collateral such as brochures, flyers, and posters.
• Collaborate with marketing to create assets for events, webinars, and campaigns.
• Design web banners, landing page graphics, and digital ads.
• Optimize assets for different platforms (desktop, mobile, social).
• Provide design support for website refreshes or updates.
• Create simple animations, GIFs, or motion graphics (Adobe After Effects, Canva, or similar).
• Edit imagery or short video snippets for campaigns.
• Work with marketing, product, and sales teams to align creative with messaging goals.
• Incorporate stakeholder and client feedback efficiently.
• Manage multiple design requests with varying deadlines.
• Package final files in multiple formats (AI, PSD, PNG, PDF).
• Maintain organized libraries of templates and reusable assets.

Requirements

• 2+ years professional graphic design experience.
• Proficiency in Adobe Creative Suite (Illustrator, Photoshop, InDesign).
• Strong portfolio showcasing branding, marketing, and digital assets.
• Familiarity with design for both print and digital formats.

Key Skills

• Creative problem-solving with strong visual storytelling skills.
• Attention to detail and consistency in design execution.
• Flexible and adaptable across multiple design styles and formats.
• Comfortable balancing multiple requests and deadlines.
• Experience with motion graphics or video editing (After Effects, Premiere).
• Exposure to collaborative design tools (Figma, Canva).
• Industry background in marketing agencies, SaaS, or e-commerce.
• Understanding of marketing KPIs (CTR, engagement, conversions) to guide design choices.