Digital Graphic Designer

The Senior Digital Graphic Designer leads digital-first creative execution across platforms, focusing on user experience, brand storytelling, and performance optimization.

Responsibilities

• Serve as the lead designer on high-impact digital campaigns, platforms, and initiatives.
• Apply best practices in UX/UI design to enhance usability and engagement across web and mobile experiences.
• Develop polished, high-performing assets for email, social media, display ads, paid search, and other digital channels.
• Contribute to the evolution and governance of the digital design system for consistency and scalability.
• Explore and incorporate emerging design technologies and AI tools to improve efficiency, creativity, and quality.
• Help define best practices for integrating AI-assisted workflows into the broader creative process.
• Champion experimentation and data-informed design thinking across the team.
• Partner closely with the Digital Marketing, Content, and Strategy teams to translate business goals into effective design solutions.
• Participate in campaign planning and creative brainstorming, bringing a digital lens to all phases of development.
• Contribute to performance reviews and optimizations by analyzing creative effectiveness and proposing improvements.
• Uphold the highest standards of design craft, technical precision, and visual storytelling.
• Review and QC digital creative deliverables for accuracy, accessibility, and platform compliance.
• Maintain a proactive, solutions-oriented mindset—anticipating needs and bringing clarity to complex asks.
• Share digital design knowledge and tools with other designers and cross-functional peers.
• Provide informal coaching and guidance to junior creatives, raising the overall bar for digital output.
• Help drive a culture of collaboration, experimentation, and creative rigor across the Creative Studio.

Requirements

• Minimum 8 years of professional experience in digital design, including responsive web, email, social, and performance media.
• Proven experience designing within complex brand ecosystems and collaborating with cross-functional teams.
• Experience working with AI tools, Figma, Adobe Creative Suite, and motion graphics platforms.
• Expert in digital design systems, web standards, and user-centric design principles.
• Highly proficient in creative prototyping and presentation tools (Figma, Adobe XD, After Effects, PowerPoint, etc.).
• Bachelor’s degree in graphic design, interactive design, digital media, or related field is required.

Key Skills

• Digital design leadership
• Innovation & AI integration
• Strategic collaboration
• Executional excellence
• Mentorship & influence