Senior Graphic Designer, Social Media (Sports Brand Clients)

The Senior Graphic Designer will develop bold and engaging visual content for sports brands across digital platforms. This role involves collaborating with cross-functional teams and leading junior designers to ensure alignment with client objectives and brand guidelines.

Responsibilities

• Design high-quality static images for social media platforms.
• Create templates, toolkits, and graphic systems to streamline content production across campaigns.
• Develop original concepts, layouts, and visual approaches that capture attention in digital-first environments.
• Apply advanced knowledge of typography, color theory, and layout principles to produce impactful designs.
• Ensure all assets are optimized for digital distribution and meet platform-specific requirements.
• Translate client briefs and campaign strategies into creative visuals.
• Contribute to brainstorming and ideation sessions, bringing forward innovative design concepts.
• Adapt designs for multiple audiences while maintaining brand consistency.
• Stay current on social media and design trends to ensure content feels fresh, engaging, and relevant to sports and brand audiences.
• Partner with social media managers and copywriters to deliver integrated campaigns.
• Provide direction, feedback, and mentorship to junior designers and freelance contributors.
• Act as a key design point-of-contact for client accounts, presenting creative concepts and gathering feedback.
• Collaborate with external partners (e.g., photographers, illustrators) when necessary to enhance design output.
• Manage multiple design projects simultaneously, balancing competing priorities and deadlines.
• Organize and maintain design files and asset libraries for efficient workflows.
• Ensure all work is delivered on time and within agreed project specifications.
• Maintain a strong understanding of each client’s brand identity, tone, and guidelines.
• Proactively identify opportunities to evolve visual identity systems in line with brand evolution.
• Stay engaged with trends in sports, entertainment, and culture to inform design direction.
• Monitor competitor creative and industry best practices to recommend updated strategy and creative improvements.

Requirements

• Bachelor’s degree in Graphic Design, Visual Communication, or related field (or equivalent professional experience).
• 5–7 years of professional design experience, preferably in an agency or sports-related environment.
• Strong portfolio showcasing static content for social media campaigns, ideally for sports brands or athletes.
• Advanced proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign).
• Familiarity with collaborative tools such as Figma, Canva, and project management systems (Asana, Monday.com, etc.).
• Excellent communication, presentation, and relationship-building skills with both clients and internal teams.
• Knowledge of SEO and social media best practices.
• Excellent organizational and multitasking abilities.
• Creative thinker with a passion for sports, entertainment, pop culture, and storytelling.
• Strong understanding of typography, composition, layout, and color theory for digital platforms (preferred).
• Experience mentoring or guiding junior designers (preferred).
• Passion for sports, culture, and digital media trends (preferred).
• Ability to work effectively with others (preferred).
• Ability to work flexible hours and adapt to the fast-paced nature of the entertainment industry (preferred).
• Able to be nimble and adapt quickly to new technologies and processes (preferred).
• Excellent verbal and written communication skills (preferred).
• Team player with a strong work ethic and high level of confidentiality (preferred).

Key Skills

• Advanced proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign).
• Familiarity with collaborative tools such as Figma, Canva, and project management systems (Asana, Monday.com, etc.).
• Excellent communication, presentation, and relationship-building skills with both clients and internal teams.
• Knowledge of SEO and social media best practices.
• Excellent organizational and multitasking abilities.
• Creative thinker with a passion for sports, entertainment, pop culture, and storytelling.

Benefits

• Health care
• Retirement
• Vacation and other paid time off
• Additional offerings