Principal UX Designer

The Principal UX Designer will focus on the end-to-end experience for both admins and customers, ensuring a seamless and scalable service. This role involves strong UX leadership, mentoring junior designers, and collaborating across teams to align on strategic goals.

Responsibilities

• Conceptualize and explore visionary new product design solutions that evolve and differentiate the Vista experience for our customers
• Shape ambiguous ideas into concrete user stories and innovative product experiences, utilizing a user-centered design process; be hands-on at every stage of the design process, as well as direct more junior designers who are working alongside you
• Collaborate with data scientists to experiment and evolve our design composition and design generation algorithms, exploring new possibilities for asset, layout, and complex template generation
• Collaborate closely with our in-house design systems and marketing design teams to ensure generated designs meet the highest quality standards for admins and customers
• Collaborate with peers throughout the product ecosystem to drive cross-functional alignment, push creativity and innovation, and challenge established thinking
• Contribute thought leadership and design execution towards a long-term Vista experience strategy and vision
• Plan and execute on user research learning agendas with data, consumer insights; utilize research findings and insights as inspiration for and validation for new product concepts
• Foster a strong, user-centered design practice with the mission of evangelizing UX + design, building a thriving design culture, and sharing your design expertise
• Attract, inspire and develop talent across the larger Vista UX + design community

Requirements

• 10+ years experience designing innovative digital products, within large-scale product and service ecosystems
• 5+ years of experience working collaboratively with product, engineering, design, content and user research teams
• 5+ years directing and mentoring more junior designers, and guiding multi-disciplinary collaborators through a successful user-centered process
• Multiple case studies demonstrating user-centered, creative, highly conceptual, and innovative design solutions that had measurable positive impact for users and the business
• Ability to drive and contribute to product Discovery and Delivery on an iterative and ongoing basis, and coach other team members through the process
• Experience leveraging quantitative and/or qualitative data to inspire design concepts, prioritize features, validate new product designs and communicate decisions to stakeholders
• Ability to build strong cross functional relationships with design, creative, technical and business partners; experience managing executive stakeholders
• Presentation skills and the ability to articulate sophisticated concepts to cross functional audiences in person, remotely, real time, and/or asynchronously
• Strong graphic design and communication design fundamentals including visual and typographic craft
• Ability to plan, moderate, and execute a variety of goal-oriented workshops across stakeholders, leading to exciting new ideas, new-found consensus, and critical alignment
• Skilled in remote-first collaboration, including Figma, Slack, Jira, and Miro (or equivalents)

Key Skills

• Designing innovative digital products
• Collaborating with product, engineering, design, content and user research teams
• Directing and mentoring more junior designers
• User-centered, creative, highly conceptual, and innovative design solutions
• Driving and contributing to product Discovery and Delivery
• Leveraging quantitative and/or qualitative data
• Building strong cross functional relationships
• Presentation skills
• Graphic design and communication design fundamentals
• Planning, moderating, and executing workshops
• Remote-first collaboration

Benefits

• There’s a lot to love about working at Vista. We are an award winning Remote-First company.
• We’re an inclusive community.
• We’re growing (which means you can too).
• And to help orient us all in the same direction, we have our Vista Behaviors which exemplify the behavioral attributes that make us a culturally strong and high-performing team.