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"Design creates culture. Culture shapes values. Values determine the future."
β Robert L. Peters
Senior Graphic Designer
Northwest Bank β’ United States of America πΊπΈ
Onsite Full-time Senior
Elevate Northwest Bank's brand through compelling visual storytelling as a Senior Graphic Design Lead, managing design direction and execution across multiple channels.
Responsibilities
- Serve as the primary design lead, developing assets that visualize our brand identity and foster engaging experiences and business outcomes
- Lead design development for integrated campaigns β across print, digital, email, social media, and out-of-home content
- Partner with key stakeholders to conceptualize and execute creative that supports brand awareness, product adoption, customer experience, community presence, key events, and other moments that drive value for both customers and the organization
- Support the design execution of high-profile brand assets, such as annual reports, signage, internal presentations, and community materials
- Develop design layouts and templates which empower the scaled delivery of communications through sales team member networks
- Translate customer research and performance data into actionable creative and design strategies
- Monitor industry trends to ensure that creative strategies align with evolving customer needs and channel best practices
- Ensure compliance with Northwestβs policies and procedures, and Federal/State regulations
- Navigate Microsoft Office Software, computer applications, and software specific to the department in order to maximize technology tools and gain efficiency
- Work as part of a team
- Work with on-site equipment
Requirements
- Bachelor's Degree in Graphic Design, Visual Communications, Marketing or related field
- 6 - 8 years of directly related, progressively responsible work experience
- 6 - 8 years of experience developing creative assets with Adobe Creative Cloud, Canva or related software
- 3 - 5 years of experience with branding, typography, color theory, layout, web design, and accessibility standards
- 3 - 5 years of experience integrating digital and print design strategies
Key Skills
- Adobe Creative Cloud, Canva or related software
- Branding, typography, color theory, layout, web design, and accessibility standards
- Digital and print design strategies
- Microsoft Office Software
- Customer research and performance data analysis
- Industry trend monitoring
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