Principal UX Designer, Prime Video Experience Design (PVXD)

Amazon's Prime Video Experience Design team is seeking a Principal Designer to focus on product areas like personalization, search, and content exploration, particularly with Generative AI, assistant, and multi-turn experiences.

Responsibilities

• Be a strong design advocate across the entire Prime Video team and a bar raiser for quality of work
• Analyze customer problems and design delightful solutions that meet measurable business goals
• Work closely with product and engineering teams to develop use cases and high-level requirements
• Quickly, yet thoroughly, create process flows, wireframes, and visual design output as needed to effectively conceptualize and communicate detailed interaction behaviors
• Create user-centered designs by considering market analysis, customer feedback, site metrics, and usability findings
• Develop and maintain detailed user-interface specifications
• Present design work to the user experience team, product team, and project stakeholders for review and feedback
• Partner with development teams to build experiences: provide appropriate design specifications, create assets, and review finished interfaces

Requirements

• 10+ years of Design experience
• Experience with best practices for User Interface Design, Information Architecture, and Interaction Design
• Experience in life cycle design projects from design strategy through execution
• Have an online portfolio
• 12+ years experience in Design (preferred)
• Deep technical curiosity and extensive experience working with engineering teams (preferred)
• Experience on GenAI, search and/or personalization strategy, vision and delivery (preferred)
• Experience providing and effectively communicating strategic and tactical recommendations based on data (preferred)
• Experience working with distributed teams, across multiple time zones (preferred)
• Master’s degree in design, human-computer interaction (HCI), or equivalent (preferred)
• Experience working with entertainment and technology development companies (preferred)

Key Skills

• User Interface Design
• Information Architecture
• Interaction Design
• Design strategy
• Data-driven recommendations
• Collaboration with engineering teams
• Experience with GenAI, search, and personalization
• Work with distributed teams
• Entertainment and technology development