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"Design is not just what it looks like and feels like. Design is how it works."
— Steve Jobs
Web Designer II
Glidewell Dental • Irvine, United States of America 🇺🇸
The Web Designer II creates custom websites using HTML/CSS and CMS platforms, while also managing the company's e-commerce site. They collaborate with marketing teams to ensure brand consistency and optimize user experience.
Responsibilities
- Creates custom websites through application of HTML/CSS and theme frameworks using content management systems (CMS), including but not limited to Adobe Experience Manager and WordPress
- Modifies website templates within WordPress utilizing best practices for website structure and development
- Identifies and suggests alternative design concepts or website themes
- Develops website content, graphics, and other visual imagery, coordinating with marketing cross-functional teams to ensure brand and messaging consistency across all digital touchpoints
- Optimizes custom website graphic elements and iconography as required by project to ensure capability with modern technology and devices
- Manages and maintains the company's e-commerce site (e.g., Shopify) including administering themes, managing and updating product information, managing and exploring plug-ins, and troubleshooting
- Creates marketing emails using custom HTML or by leveraging existing HTML templates
- Engages with cross-functional project stakeholders to assess project needs and timelines
- Participates in planning meetings/conference calls as necessary
- Tracks time and project progress through applicable project management platforms
- Assesses marketing analytics and applies insights to improve the user experience (UX)
- Troubleshoots web issues using Chrome developers tool and other technologies
- Performs other related duties and projects as business needs require at direction of management
Requirements
- High school diploma or equivalent required
- Minimum four (4) years of progressive experience in digital marketing across a range of disciplines, such as websites, email, analytics, campaign metrics, Shopify, WordPress, paid media, tag management, digital asset management, digital integrations, or application programming interface (APIs)
Key Skills
- HTML/CSS
- Theme frameworks
- CMS (Adobe Experience Manager, WordPress)
- Website content development
- Graphic design
- Marketing cross-functional team coordination
- E-commerce site management (Shopify)
- Marketing email creation
- Project management
- Marketing analytics
- Web troubleshooting
- HTML
- JavaScript
About Glidewell Dental
Glidewell Dental's mission is to drive down restorative costs and expand patient access to affordable dentistry. Glidewell Dental offers dental products and services in partnership with dentists, dental laboratories and manufacturers to promote and restore clinical health. One of the largest dental labs in the world and a medical device manufacturer, the company operates from four locations worldwide. Glidewell Dental is a dental industry leader thanks to its innovative dental technology, resourceful R&D department, and dedication to providing free clinical and technical education to promote dental industry growth. As new advancements continue to redefine dental technology, Glidewell Dental remains dedicated to improved CAD/CAM processes and development. The lab has made great strides in case-to-case consistency using this technology, which allows digital impressions to be sent electronically, reducing costs and improving turnaround time.
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