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"The details are not the details. They make the design."
— Charles Eames
Sr. Staff Product Designer
Instacart • United States of America 🇺🇸
The Sr Staff Product Designer will lead multiple design disciplines to create exceptional consumer experiences, focusing on visual design language and scalable interaction patterns. They will define design briefs, shape digital experiences, and direct research to generate user insights.
Responsibilities
- Define design briefs, create strategic frameworks, set structure for project plans and process
- Shape and design digital experiences with product and content designers
- Direct research to generate user insights that influence what is shipped into the market
- Work on a variety of briefs focusing on new growth concepts, multi-person shopping, or core shopping flows
Requirements
- 12+ years of professional experience in consumer-facing digital product design
- Exceptional portfolio showcasing expertise in visual design, interaction design, and product design language development
- Proven ability to set highly inclusive, experimental, nurturing, and encouraging design rituals
- Experience working with/on brand design and marketing teams
- Undeniable ability to inspire and provoke new thinking
- Proven experience tackling both functional and visionary design challenges
- Can influence and shape the evolution of digital product design language
- Skilled in shaping voice/tone strategy and mentoring teams
- Strong ability to inspire and sell-in work through polished presentation design, prototypes, storytelling, and explicit connection to larger business strategies/stakeholders
- Deep understanding of developing design work through explorations, functional concept development, and creative directions
- Proven success with taking calculated risks on new concepts
- Enjoys leading designers by example and serving as both a mentor and model for the highest bar of craft
- Comfortable working on projects with ambiguity and requiring strategic purpose
- Deep curiosity, comfort, and basic competence with emerging AI prototyping tools
Key Skills
- Visual design
- Interaction design
- Product design language development
- Creating visual centers, identities, and interfaces
- Building cohesive and brand defining interactions
- Inspiring and provoking new thinking
- Tackling functional and visionary design challenges
- Managing system design, visual interfaces, and brand expression
- Shaping voice/tone strategy
- Mentoring teams
- Inspiring and selling-in work
- Developing design work through explorations
- Taking calculated risks on new concepts
- Leading designers by example
- Working on projects with ambiguity
- Comfort with emerging AI prototyping tools
Benefits
- Highly market-competitive compensation and benefits
- New hire equity grant
- Annual refresh grants
About Instacart
Instacart, the leading grocery technology company in North America, works with grocers and retailers to transform how people shop. The company partners with more than 1,500 national, regional, and local retail banners to facilitate online shopping, delivery and pickup services from more than 85,000 stores across North America on the Instacart Marketplace. Instacart makes it possible for millions of people to get the groceries they need from the retailers they love, and for approximately 600,000 Instacart shoppers to earn by picking, packing and delivering orders on their own flexible schedule. The Instacart Platform offers retailers a suite of enterprise-grade technology products and services to power their e-commerce experiences, fulfill orders, digitize brick-and-mortar stores, provide advertising services, and glean insights. With Instacart Ads, thousands of CPG brands – from category leaders to emerging brands – partner with the company to connect directly with consumers online, ri
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