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"Design is thinking made visual."
— Saul Bass
Staff Product Designer - Rider Segments
Lyft • New York, United States of America 🇺🇸
Shape the strategic vision for rider loyalty and membership while navigating ambiguity to deliver impactful initiatives. Elevate design quality and mentor designers to amplify team capabilities.
Responsibilities
- Shape strategic vision for rider loyalty and membership, aligning cross-functional teams and senior leadership around cohesive, high-impact solutions
- Navigate extreme ambiguity to define and deliver 0→1 initiatives that unlock new business value and market opportunities
- Elevate organizational design quality by setting standards, providing expert critique across all levels, and ensuring accessibility and safety compliance
- Amplify impact through others by mentoring designers, facilitating stakeholder alignment, and resolving conflicts between competing interests
- Influence without authority using compelling narratives and systems thinking to guide product direction and business outcomes
- Partner with C-suite and VPs to ensure design work ladders up to company-wide strategic goals and anticipates future market needs
Requirements
- 8+ years of experience working in Product Design, UX, UI, or an HCI related field with experience working on mobile and web design
- Experience leading complex product initiatives that drove measurable business impact
- Deep expertise in user-centered design methods and product development processes
- Strong portfolio demonstrating strategic thinking, outstanding craft, and business impact
- Outstanding visual design, interaction design, and product thinking capabilities
- Exceptional communication and storytelling skills to articulate design decisions
- Experience mentoring designers and elevating team capabilities
- Highly proficient with design tools (Figma, Sketch, etc.)
- Highly proficient with interactive prototyping tools (Framer, Principle, Origami, Cursor etc.)
- Excited and comfortable working in a fast-paced, ever-changing environment
Key Skills
- Strategic thinking
- User-centered design methods
- Product development processes
- Business impact
- Visual design
- Interaction design
- Product thinking
- Communication and storytelling
- Mentoring designers
- Team capabilities
- Design tools (Figma, Sketch, etc.)
- Interactive prototyping tools (Framer, Principle, Origami, Cursor etc.)
- Fast-paced, ever-changing environment
Benefits
- Great medical, dental, and vision insurance options with additional programs available when enrolled
- Mental health benefits
- Family building benefits
- Child care and pet benefits
- 401(k) plan to help save for your future
- 12 observed holidays, salaried team members have discretionary paid time off, hourly team members have 15 days paid time off
- 18 weeks of paid parental leave. Biological, adoptive, and foster parents are all eligible
- Subsidized commuter benefits
- Lyft Pink - Lyft team members get an exclusive opportunity to test new benefits of our Ridership Program
About Lyft
Whether it’s an everyday commute or a journey that changes everything, Lyft is driven by our purpose: to serve and connect. In 2012, Lyft was founded as one of the first ridesharing communities in the United States. Now, millions of drivers have chosen to earn on billions of rides. Lyft offers rideshare, bikes, and scooters all in one app — for a more connected world, with transportation for everyone.
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