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Product Designer, Webflow (Remote)

Policyme β€’ United States of America πŸ‡ΊπŸ‡Έ

Remote $80,000 - $120,000 Full-time Senior

We are seeking a Product Designer with strong visual and UX instincts and hands-on Webflow experience to take full ownership of our marketing website at PolicyMe, a remote-first, Toronto-based startup.

Responsibilities

  • Own the Marketing Website: Take full responsibility for the design, build, and ongoing evolution of PolicyMe’s marketing site, ensuring it delivers a clear, trustworthy, and conversion-friendly experience
  • Design in Figma: Translate briefs and ideas into clean, component-driven designs, including landing pages, editorial templates, partner pages, and interactive tools
  • Build in Webflow: Develop pages using our existing CMS structure and reusable components, while creating new templates or modules when needed to support growth and content initiatives
  • Collaborate Across Growth: Work closely with the Growth, SEO, and Performance Marketing teams to deliver projects that align with brand, traffic, and lead generation goals
  • Maintain & QA: Oversee releases, troubleshoot visual or functional issues, and ensure every page is responsive, accessible, and polished across devices
  • Enhance the Design System: Identify opportunities to extend or refine reusable patterns, improving build velocity and visual cohesion
  • Proactive UX & Research: Monitor site performance, run lightweight UX research or A/B testing on underperforming pages, and recommend design or UX improvements
  • Work with External Partners: Collaborate with engineering, external Webflow developers, or agencies when net-new custom components or complex builds are required
  • Support SEO & Content Goals: Implement layouts and components that enhance readability, engagement, and technical SEO performance
  • Experiment & Innovate: Bring forward new ideas for interactive elements, dynamic content, and AI-enabled features that improve the overall site experience

Requirements

  • 5+ years of experience as a Product Designer, UX/UI Designer, or similar role, ideally with web or content-heavy products
  • Proven Webflow experience β€” building, launching, and maintaining marketing sites (not just CMS content entry)
  • Strong design skills in Figma, with a portfolio that showcases clean, user-centric, and conversion-aware work
  • Solid understanding of responsive design, accessibility, and component-based systems
  • Comfort making light HTML/CSS updates for styling and layout tweaks
  • Ability to manage multiple projects and priorities in a fast-paced, collaborative environment
  • Strong communication and teamwork skills, with experience working cross-functionally with marketing, content, and product teams
  • Proactive problem-solver who can identify opportunities, propose solutions, and take projects from concept to completion

Key Skills

  • Proven Webflow experience
  • Strong design skills in Figma
  • Solid understanding of responsive design, accessibility, and component-based systems
  • Comfort making light HTML/CSS updates
  • Ability to manage multiple projects and priorities
  • Strong communication and teamwork skills
  • Proactive problem-solving

Benefits

  • Generous PTO - 20 vacation days
  • Access to stock options and a comprehensive benefits plan
  • A remote-first team with company paid, in-person socials and the option to work from our Toronto-based office
  • Resources to help your professional development, including an L&D budget, performance reviews twice a year and ongoing feedback to ensure you reach your highest potential
  • Work with an empathetic, high-performing team in a flexible, results-oriented environment

About Policyme

PolicyMe is Canada’s leading digital insurance solution, offering straightforward and affordable financial protection for families from coast to coast.

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