About
I am a UX & Product Designer leveraging a background in marketing and customer experience to create user-centered digital products that drive engagement and improve usability.
Experience
Freelance UX Designer
GameChanger Kiosk
Feb 2025 Present
- Designed end-to-end UI and workflows for an interactive kiosk system, delivering 8 key features and improving task flow and overall user experience
- Developed an entirely new workflow, including 27 new UI screens and redesigned 11 legacy screens, enhancing usability and visual consistency
- Delivered UX consulting to the development team and CEO, applying user-centered design principles and research to inform product decisions
Program Specialist
Brightspot Incentives & Events
Sep 2024 Present
- Led UX design for a customer-facing chatbot for a telecom client, designed end-to-end conversational flows; achieved 60% automated support resolution, 2,500+ inquiries resolved monthly, and supported 8,000+ technicians with 24/7 assistance
- Redesigned a telecom referral program website, improving usability and engagement; drove a 22% increase in enrollments, 46% increase in referrals, and 80% increase in reward redemptions
- Developed standardized Power BI reporting templates adopted company-wide, improving data consistency and enabling data-driven decision-making
Freelance UX Designer & Consultant
Self-Employed
Mar 2022 Feb 2025
- Delivered UX and product consulting across client projects, improving workflows and digital experiences
- Consulted for content creators, leveraging market analysis to increase creator rates by 5,900% and improve monetization
- Led and advised a network of 12 content creators, supporting growth across a combined audience of 1.6M+ followers
Sales & Marketing Associate
WebTPA
Jul 2023 Sep 2024
- Designed 46+ customer-facing materials supporting 3M+ members, aligning with user needs and driving sales enablement
- Collaborated with sales teams to develop case studies and collateral, contributing to the acquisition of 5+ key clients
- Managed and organized a digital asset library of 1,000+ slides, improving team efficiency and enabling scalable content
Education
2024
User Experience Design Certificate
SOUTHERN METHODIST UNIVERSITY
Relevant Coursework: User Research, User-Centered Analysis, UX Design, Accessibility, Usability Testing2021
Bachelor of Science in Recreation Management, Minor in Marketing
OKLAHOMA STATE UNIVERSITY
Cumulative GPA: 3.36/4.00 | Dean’s Honor Roll (2019-2020)
Links
Website